BuzzMonitor

The WebThe World Bank Group

All about Buzz…

• Know• Use• Share

BuzzMonitor Tutorial


What is the BuzzMonitor and why should I use it?

The BuzzMonitor (http://buzzmonitor.worldbank.org) tracks, in near-real time, what is said about the World Bank across blogs, podcasts, social sites, and mainstream media, in English, Arabic, French, Spanish, Chinese and Portuguese. Its main purpose is to assist in discovering new sites, blogs, and videos that communicate about the programs and projects that you work on.


Getting Started – Create an account


Things to do with…

• Read mentions by language, topics, media, region, sources etc

• Tag them using appropriate terms.

• Find mentions by date, by topics etc. Use tag cloud to find most discussed items.

• Share the important mentions by voting.


Read Mentions


Read Mentions


Read Mentions – New Features

Use sentiment Score to know the tone of the posts


Tag Mentions – in User Tags


Tag Mentions– Understanding Yahoo & User tag.

Yahoo Terms – The yahoo terms in the Buzzmonitor are the tags that give a contextual reference to the postings and help us understand them better.

User Terms – The user terms are the tags that, we as the user of Buzzmonitor assign it to a posting/ entry according to our suitability and common understanding. They are generally in harmonization with the topics, terms units, regions, etc widely used in the World Bank Group.


Find Mentions – ‘Top Tags’


Find Mentions – ‘Search Tab’

Type any term in the search tab, in right panel and see all related terms. Look for only user tags.


Find Mentions – Top Navigation

TopNavigation


Find Mentions – Left Navigation


Find Mentions - Using Tag ID

Use Tag ID or number to identify topics. Type a search term , see a list of tag ids (next to the terms) in ‘Retrieve Tag’ page. Look for user tags only.



Keep the cursor on a tag and see the id in the bottom left hand corner of the page.



Type the tag ID or combinations of Tag IDs using plus sign ‘+’ in the address bar . Example-

buzzmonitor.worldbank.org/tag/tag id +tag id


Vote Mentions and See results


Its all about tags.

Classify Harmonize Retrieve


How to Tag?

Tag- It is basically a category that specifies an entry or article in the BuzzMonitor.


The User Term / Tag

Common terms used in the organization

Widely understood Expand scope of search Maintain uniformity


How to Tag- Mapping regions and networks

Classify entries using Region, VPU/Network, Place and topic.


How to tag – Topic & VPU relation

Identifying the topic


How to tag – Understanding topics and beyond.

Using Specific Terms


How to Tag – Exceptions

Tagging Corporate Tagging Names



Tagging Events



Tagging Publications / Reports


Making a Report – ‘Graphit’


Making a Report – ‘Graphit’


Making a Report

Collect all blogs/ news. Provide links to the source in BuzzMonitor/Original article. Place them in order of relevance or importance and analyze

them as how many comments, link to WB site , tone etc. Place them in order of influential blogs.


Finding influential Blogs

Blogs are defined by Authority and Ranking. Blog search engines like ‘Technorati. com’ rank blogs. Technorati Authority is the number of blogs linking to a website in the last six months. The

higher the number, the more Technorati Authority the blog has. Technorati Rank is calculated based on how far you are from the top. The blog with the highest

Technorati Authority is the #1 ranked blog. The smaller your Technorati Rank, the closer you are to the top.


In a nutshell….

Read the mentions to know the opinions.

Use the data to compile and enhance your media outreach report.

Identify the important issues . Early Crisis detection. Know the resources, useful sites. Create links for marketing.


Last notes…

There is no restriction on the number of terms used while tagging.

Basic aim is to map the articles under network, region and topics

Finding a post interesting is purely subjective and in accordance with the current events.

The idea behind using uniform tags is to widen the scope of search as well as narrow it down.


Buzz… – It’s Ours

Thank you!!

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