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cartRecovery ‘For every £100 spent on driving people to a website, only £1 is spent on conversion’ (Forrester) callMe cartRecovery smartSMS

cartRecovery by cloud.IQ

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Visitors to your website who place products or packages in their cart or basket are showing an intent to buy. They are very hot prospects. All they need is timely reminder to make the booking or purchase the product. cartRecovery can capture a customer’s email address early in the cart to enable you to recover lost sales. Use real-time data collection so you know as soon as they leave your online site. You can recover lost sales in real-time. Automate the recapture of lost customers through our real-time messaging platform and see your revenues increase. www.cloud-iq.com/#FREETRIAL

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Page 1: cartRecovery by cloud.IQ

cartRecovery

‘For every £100 spent on driving people to a website, only £1 is spent on conversion’

(Forrester)

callMe cartRecovery smartSMS

Page 2: cartRecovery by cloud.IQ

About cloud.IQ

The only multi-channel cart abandonment

solution

10 years experience and

12,500 global campaigns

We're global 24/7 support

Our real time Apps are easy to set up and

integrate

Page 3: cartRecovery by cloud.IQ

A few of our customers

Page 4: cartRecovery by cloud.IQ

The opportunity

75%OF ONLINE SALES ARE

ABANDONED

£4BNPER ANNUM OF LOST REVENUE

FOR UK RETAILERS

40%OF ONLINE

TRANSACTIONS COMPLETE OFFLINE

ABANDONED SALES ARE

10 XMORE LIKELY TO CONVERT

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The challenge

10-20%OPEN RATE FOR EMAIL

ONLY SOLUTION

90 MINUTESAVERAGE OPENING

TIMES

2-3%EMAIL ONLY AVERAGE

CONVERSION RATES

27 TIMES AN HOUR

IS THE AVERAGE TIME A USER SWITCHES

BETWEEN DEVICES

Page 6: cartRecovery by cloud.IQ

cartRecovery

How it works

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cartRecovery

Why is multi-channel marketing 3 times more effective?

1000 carts abandon

Open rates for MC are 4 x higher

3X more likely to convert within 30 mins. SMS are read within 5 mins, 90 mins on average for an email

Conversion

Cost of promotion/voucher

300 prospects

60

3%

2

10%

500 prospects

250

9%

22

5p an SMS, 30p a call

Page 8: cartRecovery by cloud.IQ

cartRecovery

Best practice

Send the initial courtesy email within an hour

Create a series of emails

Hold off on discounts and

incentives until the final email

Always include a direct link back to the

cart

Showcase the product with

photo, description and review within

the email

1 2 3 4 5

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• World-class security – ISO/IEC 27001 certification by reputed British Standards Institution ensures safety of customer data

• We don’t use cookies

• Re-marketing is common practice and interpreted by the privacy act as ‘implied consent’

• The customer is not (unless they have checked a box) consenting to marketing communication from here on.

• Focus on excellent customer service and the customer will be impressed!

cartRecovery

Customer/data protection

MULTI-CHANNEL ENGINE

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cartRecovery

ROI calculations

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cartRecovery

cartRecovery set up process

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What’s in it for you?

IncreasedRevenue

Increased Conversions

Improved Client Solution

and user experience

Client Satisfaction and

Retention

Single provider for

multi channel re marketing

Page 13: cartRecovery by cloud.IQ

Other Apps

Cart Recoverymulti channel cart

abandonment re- marketing

callMEcall back button

MobileAppmobile site builder

SMSdialogueSMS interaction

tool to drive engagement

IN BETA

Smart0800Manage and

measure inbound call enquiries

QrcodeGenerate and manage

QR codes to drive traffic to mobile sites

Page 14: cartRecovery by cloud.IQ

Test drive recovery

MULTI-CHANNEL ENGINE

Call back

MULTI-CHANNEL ENGINE

Automotive: Vauxhall

Recovers 30% of incomplete test drive requests and use callMe call back across their site

Page 15: cartRecovery by cloud.IQ

Insurance: KwikFit

Converts 12% of incomplete quotes back to sale using multi-channel

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Telco: Optus/Singtel

‘One in five people are replying YES, and of these 70% go on to complete their purchase’

Page 17: cartRecovery by cloud.IQ

35 Kingsland Rd Shoreditch

London E2 8AA United Kingdom

T : +44 (0)845 498 9426

F : +44 (0)2077 397 742

Email : [email protected]

Let’s talk…