13
Challenges of tracking topical discussion networks online ICA 2010 Singapore, 25 June 2010 Tim Highfield Queensland University of Technology Lars Kirchhoff Sociomantic Labs Thomas Nicolai Sociomantic Labs

Challenges of tracking topical discussion networks online

Embed Size (px)

DESCRIPTION

ICA 2010 presentation. 25 June 2010, Singapore.

Citation preview

Page 1: Challenges of tracking topical discussion networks online

Challenges of trackingtopical discussionnetworks online

ICA 2010Singapore, 25 June 2010

Tim Highfield Queensland University of TechnologyLars Kirchhoff Sociomantic LabsThomas Nicolai Sociomantic Labs

Page 2: Challenges of tracking topical discussion networks online

Topical discussion networks

the collection of sites or users commentingon a particular event or issue, andthe links formed between them

Page 3: Challenges of tracking topical discussion networks online

Twitter

- trending topics, keywords, retweets- hashtag – e.g. #ica2010, #spill

- 'flag tag' for World Cup

Marc Smith and NodeXL[connectedaction.net]

Blogs

- keywords, links- collectives, communities

Page 4: Challenges of tracking topical discussion networks online

Network of Twitter usersmentioning or linking to'This is Perth' video,September 2009.Connections basedon retweets.

Page 5: Challenges of tracking topical discussion networks online

Project overview

comparative study of Australianand French political blogging

January-August 2009:post/article content and out-linkscollected from blogs and media sites

French sites: 217 active (148 blogs)22,989 blog posts collected

Page 6: Challenges of tracking topical discussion networks online

Initial steps

network formed between blogroll linksfrom the 217 sites represented in sample(semi-permanent network)

topical networks formed around specificthemes or events, located within timeperiods and through keywords

comparison of network and link types

Page 7: Challenges of tracking topical discussion networks online

Blogrollnetwork:Frenchpoliticalblogs

Page 8: Challenges of tracking topical discussion networks online

Tracking topical networks

Pilot study: French political blog postson the inauguration of Barack Obama[20 January 2009]

Posts from 16-25 January 2009 isolated,out-links from these posts used for study

Post titles and links containing keywordsused to locate topical network

Page 9: Challenges of tracking topical discussion networks online

All out-links,16-25 January 2009

Page 10: Challenges of tracking topical discussion networks online

Obama-specifictopical network

Page 11: Challenges of tracking topical discussion networks online

Challenges

Link types: blogroll vs. in-text

Lifespan of links:for how long can in-text citations betreated as 'current'?

Arbitrary boundaries to topical periods

Representation of findings,avoiding cumulative data

Link semantics

Page 12: Challenges of tracking topical discussion networks online

Further directions

Additional case studies

Dynamics, day-by-day linking

Refinement of method

Supporting content analysis

Applications for non-blog networks

Page 13: Challenges of tracking topical discussion networks online

Tim [email protected]: @timhighfield

Lars [email protected]: @sociomantic

Thomas [email protected]