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The city as a laboratory living labs experiments in urban spaces Esteve Almirall ESADE Business School esteve.almirall@esade,edu

City as a Living Lab Esteve Almirall

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3rd ENoLL Living Lab Summer School

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Page 1: City as a Living Lab Esteve Almirall

The city as a laboratory living labs experiments in urban spaces

Esteve Almirall ESADE  Business  School  

esteve.almirall@esade,edu

Page 2: City as a Living Lab Esteve Almirall

Open Innovation in Cities 7 mechanisms x 1 enabler x 2 objectives

Page 3: City as a Living Lab Esteve Almirall

Increasing number diversity of services { }

Decreasing budgets

Re-invent cities (Smart Cities) . . .

Problem.-

Opportunity.-

Page 4: City as a Living Lab Esteve Almirall

Despite access to the same technologies applied by

these (private) innovators, our government had

historically failed to tap into the expertise of the

American people to help to solve our nation’s biggest

challenges.

Annesh  Chopra  U.S.A.  -­‐  CTO  

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180.000 + jobs

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Involving Citizens & Constituencies

Experimenting in

Urban Labs Prizes, Challenges & Competitions

7 mechanisms for O.I. in Cities

Page 8: City as a Living Lab Esteve Almirall

Involving Citizens & Constituencies

Experimenting in

Urban Labs Prizes, Challenges & Competitions

Commons for Europe Open Cities

CitySDK

Smart World Capital Urban Labs

7 mechanisms for O.I. in Cities x 1 enabler

Page 9: City as a Living Lab Esteve Almirall

Involving Citizens & Constituencies

Experimenting in

Urban Labs Prizes, Challenges & Competitions

Commons for Europe Open Cities

CitySDK

Smart World Capital Urban Labs

managing ecosystems

Creating & nourishing marketplaces

Page 10: City as a Living Lab Esteve Almirall

EXPERIMENTATION  –  URBAN  LABS  Learn  locally  to  compete  globally  

Page 11: City as a Living Lab Esteve Almirall

Urban Labs = Test spaces in the middle of the city

Urban Labs = The City as a Urban Laboratory

Urban Labs = Urban Living labs

Urban Labs = Real-life experimentation with users in Cities

Page 12: City as a Living Lab Esteve Almirall

Example: Urbiotica pilot - Barcelona

8 containers for: Trash Paper Glass Plastics

 Urban  Labs  –  Living  Labs    

Page 13: City as a Living Lab Esteve Almirall

Starting date: 2008 Pilot proposals received: 43 pilot proposals Pilot tested or testing actually: 14 pilots Domains: Enviroment, Mobility, Telecom, …

Some of the pilot projects that have been trialled to date are:

A Barcelona experience: Urban LabPilots

Some results

Implementation of 12 outdoor public street lighting points Eco Digital with LED technology. 2009

Implementation of 2 charging points for electric cars. 2009 Pilot trial of 1 electrically and solar powered motorbike . 2010

Promoció Econòmica

Pilot trial of 1 electrically and solar powered motorbike . 2010 Traffic control cameras. 2008 Metering: gas, electricity and water meters without presence.2009 Fibre optics in homes (FTTH) . 2008 Bicycle lanes. 2008 Presence sensors for the public parking payment areas. 2010 Barcelona Noise-map. 2010 Among others…

Page 14: City as a Living Lab Esteve Almirall

FASTPRK - Parking Sensors (30) - Worldsensing

When we thought that the system was operative we tested it in the 22@Urban Lab. Testing in real-life environments allowed us to improve aspects that we couldn't even think of in the lab. The Urban Lab has been our best laboratory.

Jordi Llosa- Development officer Worldsensing

Page 15: City as a Living Lab Esteve Almirall

SIIUR - LED Lighting Pilot (12) - Arelsa, Circuitor, Santa&Cole, e-Control, Prysmian, Semal

The SIIUR experience allowed us the development of the SmartTower, a new family of electrical boxes for Smart Cities.

Anna Urbiztondo - Project Development Director - SECE

Page 16: City as a Living Lab Esteve Almirall

SIIUR - LED Lighting Pilot (12) - Arelsa, Circuitor, Santa&Cole, e-Control, Prysmian, Semal

Because of the pilot and the experience acquired in the Urban Lab, Eindhoven chose SIIUR for environmentally sustainable city lighting in one of the main districts of the city.

Gemma Batlle- TIC Cluster Director - BDigital

Page 17: City as a Living Lab Esteve Almirall

Urban Labs

1.- To develop innovative products taking advantage of real-life environments and involving citizens in design, proof of service and proof of business validation.

2.- Bridge the cognitive distances between city

administrations and innovative companies. 3.- Create an initial demand & provide a

showcase for innovative solutions.

- learn locally, compete globally-

Page 18: City as a Living Lab Esteve Almirall

apps  Connec=ng  ci=zens,  reinven=ng  ci=zenship,  sharing,  reusing,  finding,  …  

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ADOPT-­‐A-­‐WHATEVER…  An  App  Becomes  a  PlaEorm  

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1  App.  7  CiDes.  Many  Uses.  

Boston,  MA  SeaGle,  WA  Chicago,  IL  Buenos  Aires,  Argen=na      

Honolulu,  HI  Norfolk,  VA  Bloomington,  IN  

And  more  everyday…  

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Why ?

Page 31: City as a Living Lab Esteve Almirall

- govs. - Service Providers

Platform orchestrators

resources to regulate (zero-sum game)

resources to leverage on (non zero-sum game)

Page 32: City as a Living Lab Esteve Almirall

- govs. - Service Providers

Platform orchestrators

developed in-house always fall short

high-cost no sharing local offer

fragmented

co-developed with users, communities

free and not-free empowering entrepreneurship

driven by innovation stimulating growth

Page 33: City as a Living Lab Esteve Almirall

- govs.- Service Providers

Platform orchestrators

Page 34: City as a Living Lab Esteve Almirall

esteve almirall [email protected]