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The Innovators: Jamie Vogelbacher, Gwen Smith and Vinay Patel have taken on a case study evolved around Microsoft and their mobile phone Windows Phone 7. Microsoft is currently facing update failures with this mobile device and many Samsung smartphones have been affected. What we present to you are the technical difficulties Microsoft has had to deal with and we offer recommended solutions based on our personal experience with smartphones as well as other possible solutions.
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MICROSOFTVinay Patel
Gwen Smith
Jamie Vogelbacher
Overview
Company background
Microsoft’s current issues
Possible solutions
Real World Case 3
Recommended solutions
References
.
Led by Bill Gates, the world's wealthiest individual and most famous
businessman
Became known for their first MS-DOS operating system-latest one being
Windows 7
Windows is one of the most used operating systems in the world
Company BackgroundMicrosoft Corporation is more than the largest software company in the world. It is a
market leader in the computer industry expanding from the operating systems.
Company Background
Microsoft’s primary duty is to motivate and inspire their customers to
use their software in hopes of finding creative solutions to business
with five business divisions:
Windows & Windows Live Division Server and Tools Online Services Division Microsoft Business Division Entertainment and Devices Division
Company Background
Timeline of Microsoft
1975 1979 1983 1990 1993 1997 2001 2002 2008 2010
Awarded contract to provide OS for IBM-Known as MS-DOS
Microsoft founded by Bill Gates and Paul Allen
Released Microsoft Word
Releases Windows 3.0
Windows NT launched
Invested 150 million into Apple stock
Releases Windows XP and launches Xbox
Announces Windows Mobile
Gates leaves Microsoft
Windows 7 is selling seven copies a second
Microsoft’s current issues
Windows Phone 7
Software update failures
Technical glitches
Smartphone’s affected
Corrupted hardware
drivers
Possible Solutions
Internet Connection
Storage Space
Smaller Updates
Real World Case 3
Pro’s
Microsoft ventured to
other industries
Established internal
expertise's to support IT
needs
Developed software
products for specific
industries
Con’s
May overstep its
boundaries in specific
industries
Not widely accepted
Has not provided
business solutions to
specific industry
segments
Real World Case 3
Recommended Solutions
Send out smaller updates and perform thorough
and intensive testing on software Conduct a test run on phone’s storage space
References
A history of Windows: Highlights from the first 25 years. (2011). Windows. Retrieved
March 14, 2011. http://windows.microsoft.com/en-US/windows/history
Bright, P. (2011, March 15). Retrieved March 15, 2011, from Wired:
http://www.wired.com/epicenter/2011/03/carriers-not-your-customers/all/1
Kolakowski, N. (March 3, 2011). Windows Phone 7 users report further update snafus,
eWeek.com. Retrieved March 13, 2011 from http://www.eweek.com/c/a/Mobile-
and-Wireless/Windows-Phone-7-Users-Report-Further-Update-Snafus-825373/
Microsoft. Retrieved March 15, 2011, from CrunchBase:
http://www.crunchbase.com/company/microsoft
Microsoft Corporation. (2010, August 24). Retrieved March 14, 2011, from Microsoft:
http://www.microsoft.com/about/companyinformation/ourbusinesses/en/us/
business.aspx
References
Nagy, A. (2011). Samsung Windows Phone 7 pre-nodo update issues continue?
Retrieved March 14, 2011. http://pocketnow.com/windows-phone/samsung-wp7-
pre-nodo-update-issues-continue
O’Brien, J., & Marakas, G. (2009). E-business Systems. Foundation of Information
Systems in Business. 9th Edition (261 – 297). New York, NY: McGraw-Hill Irwin.
Paul, I. (February 24, 2011). Windows Phone 7 glitch affects 1 in 10 upgrades,
PCWorld. Retrieved March 12, 2011 from
http://www.pcworld.com/article/220585/Windows_Phone_7_Glitch_Affects_1_in_10_
Upgrades.html
Reuters. (2010, October 11). Retrieved March 15, 2011, from Fox News:
http://www.foxnews.com/scitech/2010/10/11/microsoft-windows-phone-coming-
november/
References
Spiegel, R. (2011, February 14). Retrieved March 15, 2011, from E-Commerce Times:
http://www.ecommercetimes.com/story/71861.html?wlc=1300228530
Stroh, M. (2011). Windows Phone Blog: More answers about our first software update.
Retrieved March 14, 2011.
http://windowsteamblog.com/windows_phone/b/windowsphone/archive/2011/02/2
3/more-answers-about-our-first-software-update.aspx
Windows 7: What is Windows 7?. (2011). Retrieved March 14, 2011.
http://www.microsoft.com/windows/windows-7/what-is-windows-7.aspx
Windows Phone 7 copy-and-paste patch delayed. (2011, March 11). InformationWeek
Online.
References
Windows Phone 7 update reportedly still causing problems for Samsung owners.
(2011).
Gearlog. http://www.gearlog.com/2011/03/windows_phone_7_update_reporte.php
Ziegler, C. (2011). Microsoft details Windows Phone 7 update problem, “small
number” of
Samsungs affected. Retrieved March 14, 2011.
http://www.engadget.com/2011/02/23/microsoft-details-windows-phone-7-update-
problem-small-number