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OhmyNews was founded on the premise of “Citizen Reporters” “Every citizen's a reporter. Journalists aren't some exotic species, they're everyone who seeks to take new developments, put them into writing, and share them with others.” Oh Yeon Ho, founder and CEO of OhmyNews

Culturemondo Ohmy News

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Jean K. Min presentation to the 'Non-Western Persepctives' section of the Culturemondo. Roundtable on Monday 10th December 2008.

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Page 1: Culturemondo Ohmy News

OhmyNews was founded on the premise of “Citizen Reporters”

“Every citizen's a reporter. Journalists aren't some exotic species, they're everyone who seeks to take new developments, put them into writing, and share them with others.”

– Oh Yeon Ho, founder and CEO of OhmyNews

Page 2: Culturemondo Ohmy News

Number of Citizen Reporters exploded from 727 to 60,000+

0

5000

10000

15000

20000

25000

30000

35000

Feb.2000 Sep. 2000 Mar. 2001 Nov. 2001 Oct. 2002 Mar. 2003 Nov. 2003 Apr.2004

Presidential Presidential ElectionElection

20022002

General General ElectionElection

20042004

General General ElectionElection

20002000

Page 3: Culturemondo Ohmy News

OhmyNews Editorial Process

Citizen Reporters(60,000+)

Staff Reporters

(54)

Essays & ColumnsFilm & Book ReviewsMedia Criticism

Screening by News GuerillaDesk

Hard News AnalysisColumns & Editorials

Screening by Editorial Desk

PublicationPublication

Page 4: Culturemondo Ohmy News

CitizenJournalism

Do It Yourself Journalism

6 billion people as Advertisers

Audience as Content

Education and Training

CJ as People’s Ad Agency

Potential business models for citizen media or UGC

Page 5: Culturemondo Ohmy News

A long tail economy? U

nits

Sol

d

Items

Misses

Hits

Page 6: Culturemondo Ohmy News
Page 7: Culturemondo Ohmy News

Tale of Two Internet News Media

Content

Reader participation

Use of technology

Updates

Attitude

News consumption

Use Web as…

Quality news, analysis, editorials and op-eds

Limited feedback to the editor via “Readers’ Opinion”

Web as a carrier of print news to cyber space

New York Times Digital

10~15 times per day

Modernistic elite media

I produce.

You consume and leave.

a pipe for news delivery

Focused news on politics and social issues by staff reporters

Essay style reports by citizen reporters

Write as a citizen reporter, post your comments or give money to reporters

HTML, Web-radio, Web-TV, Mobile news and Weekly print edition

OhmyNews

As many as necessary; 24 times per day in case of live text casting

Post-modernistic “We” media

We produce.

We consume and stay.

a playground for readers

Page 8: Culturemondo Ohmy News

Stumbling int’l web brands in Korea -- Can a home-grown web platform transcend cultural barrier?

Page 9: Culturemondo Ohmy News

Struggling Korean web brands in the global market – Can a home-grown web platform transcend cultural barrier?

Page 10: Culturemondo Ohmy News

MY BIG QUESTION: Every web service is uniquely home-grown and reflects

its cultural idiosyncrasy. Then how can a web platform overcome cultural barriers and be transplanted to other cultures? If it can succeed in doing so, what would be the transcendent element that would have an universal appeal across different social and cultural context?