It is presentation that brings the latest case etc. together for the seminar of AR held on July 17, 2012. It would be greatly appreciated if becoming the hint to a new business of everybody. 2012年7月17日に開催したARのセミナー用に最新事例等をまとめたプレゼンテーションです。皆様の新しいビジネスへのヒントになれば幸いです。
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1. Current state and case introduction of AR (Augmented
Reality) AR() July 17, 2012(2012717) Etsuji Kameyama ( )12721
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2. @kurakura - twitter (@kurakura) - facebook (ekameyama) -
SlideShare (ekame) - YouTube (ekame) -http://paper.li/kurakura/ar
Paper.li Twitter facebook Blog Linkedin
http://development.blog.shinobi.jp/ 5AR50SNS Mixi
AR20092132009-2-26 AR() THE NEXT WEB AR251(18) 2008Next 1 510700
http://thenextweb.com/socialmedia/2011/04/07/the-25-most-inuential-people-tweeting-about-augmented-reality/http://www.peerindex.com/thenextweb/group/augmented_reality_top_25_112721
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3. AR12721 3
4. AR 1994-2006 2007 2008 2009 2010 AR AR AR3D AR AR AR 12721
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5. 20125:3ARE (AR Event)12721 5
6. 20126: 2 AR summit 12721 6
7. 201110: AR12721 7
8. 2012 AR(1) AR () ARAR 12721 8
9. 2012 AR(2) O2O Online to Offline Offline to Online 12721
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12. a. MS Kinect Apple iPhone iPad Windows Phone 7.x ASUS Xtion
PRO Android Tablet Android Google Glass () SONY PS VITA NINTENDO DS
3D Web PC AR VuzixSTAR1200 AiRScouter PCWeb ()12721 12
25. EC AR Virtually try on all 40 shades of Maybelline New York
ColorShow Nail Lacquer with the new augmented reality app powered
by Blippar! Get more info at http://
www.maybelline.com/colorshow.12721 25
26. AR ARKinect Fitting Room for TOPSHOP (AR)
http://www.youtube.com/watch?v=ocVEvK9Sl34&feature=player_embeddedhttp://www.youtube.com/watch?
v=ocVEvK9Sl34&feature=player_embedded12721 26
27. AR EC AR PCZUGARA
http://www.youtube.com/watch?v=ocVEvK9Sl34&feature=player_embeddedhttp://www.youtube.com/watch?
v=ocVEvK9Sl34&feature=player_embedded12721 27
28. POPAR American Apparel POP
ARARhttp://www.youtube.com/watch?v=0O9CUpqSNRU&feature=player_embedded12721
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29. AR AR Chocolate bar wrapper
http://www.youtube.com/user/spotsvstripes12721 29
30. AR AR http://www.youtube.com/watch?
v=8nvqOzjq10w&feature=player_embedded ARStarbucks Cup Magic for
Valentines DayAR AR
(http://www.youtube.com/watch?v=DFfyw4kzPzE&feature=player_embedded)AR12721
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31. AR HEINZAR blipper AR12721 31
32. AR 717813 8,900 1 500 AR ARAPPLI AR DCG 3
http://www.koozyt.com/press/2012/pr120711b.htmlhttp://cp.dsp.disney.co.jp/cpn/2012summer/12721
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34. 3DCG AR
SNSDM012SH,DM011SHhttp://cp.dsp.disney.co.jp/cpn/2012summer/ 12721
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35. Ice Age AR SNShttp://www.iceagemovie.com/12721 35
36. 3DCG AR Proton Prev 3DCGAR
http://www.youtube.com/watch?v=lFg820_OIRc&feature=player_embedded12721
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37. AR AR
http://www.youtube.com/watch?v=KRA0SZhKNyo&feature=player_embedded12721
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38. AR12721 38
39. (1) AR TwitterMAINICHI RT AppStore,GooglePlay mainichi ar
12721 39
40. (2) AR iPhoneiPhone/iPod touch/iPadARARApp Store
AppStore,GooglePlay AR AppStore,GooglePlay AR 12721 40
41. (3) AR Android GooglePlay AR
https://play.google.com/store/apps/details?id=jp.co.nttcom.imagebasedar.kyoto12721
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42. Web bellemaison AR EC AppStore,GooglePlay mue alive 12721
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43. Web ASOS Scan to Shop AR INTRODUCING SCAN TO SHOP Now you
can shop ASOS Magazine with your mobile, plus check out surprise
extras whenever you see the smiley face logo I T S R E A L LY E A S
Y *The app works on the iPhone 4, 1) Download the ASOS - iPhone 4S,
iPad 2, iPad 3, iPod Scan to Shop app [from the Touch [fourth
generation] and App Store or Google Play]. Android devices. 2) Open
the app and hold your device* over any page where you see the red
logo. 3) Make sure you can see the whole page. Hold steady and
**When the wait for the links** to appear. links appear, tap one to
shop the item or watch 4) Tap a link to shop the item exclusive
videos. immediately, or watch exclusive behind-the-scenes videos.
Look out for the smiley face logo that links to surprise
features... Enjoy! You can download the Or you can Scan ASOS Scan
to Shop to Shop with the app from the App Store Aurasma Lite app.
or Google Play. Both apps are FREE. Scan to Shop Aurasma Lite
45asosAR(Web)
http://fashionandmash.wordpress.com/2012/05/04/asos-partners-with-aurasma-on-scan-to-shop-app/12721
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44. HPAKB48PC AR HP LovePC
AKB48ARhttp://ascii.jp/elem/000/000/682/682141/ AppStore,GooglePlay
aurasma 12721 44
45. AR AppStore,GooglePlay
muehttp://cp.dsp.disney.co.jp/cpn/2012summer/ alive 12721 45
46. /3D MARVEL AR AR AR AppStore,GooglePlay marvel ar 12721
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47. AR ARheat textra heat
extrahttp://www.enginecreative.co.uk/blog/feeling-and-seeing-heat-engine-creative
http://itunes.apple.com/gb/app/heat-extra/id534485441?mt=812721
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48. AR12721 48
49. AR AR EsquireB&N(BARNES&NOBEL) AR
http://goldrungo.com/index.jsp12721 49
50. - American Express ARARhttp://goldrungo.com/index.jsp12721
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51. AR The Window Shop | NET-A-PORTER.COM AR NET-A-
PORTERiPhoneiPadAR
http://www.youtube.com/watch?feature=player_embedded&v=dTk_9pmqspE
AppStore,GooglePlay net-a-porte karl 12721 51
52. AR ARPOPARSuper Hero
AR3600http://www.youtube.com/watch?v=dXpZ7niGgIY&feature=player_embedded12721
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