M I C H A E L   D E L LFounder of Dell Inc.Andrew Yokoyama

 B A C K G R O U D Information on Mike Dell

• Born February 23, 1965 (Age 44)• Houston, TX• University of Texas at Austin

 I N T E R E S T S What Mike Dell Likes

• Computers• Philanthropy• Entrepreneurship (Started at Age 19)

 R O A D   t o   S U C C E S SWhat Made Dell Famous

• IBM PC Compatible Computers• Sold Directly to Customers (No Middleman)

 T H E   C O M P A N Y Who Dell Works for

• PC's Limited (Unknown Worker Count, $1k Capital)

• Dell Computers Company• Name Changed to Dell Inc.(Now ~76,000

Employees)

 S E C O N D   R O A D   t o   F A M E What Made Dell Stand Out (Again)

• TurboPC (~$750) -First Pre-Customized PC Successful in the Market

• Grossed $70 Million• Made from an Apple II Computer

• 1993 Case of the Burning Laptop (Lead given temporarily to Gateway)

• Taiwan Pricing Error (Still Fixing with Taiwanese Authorities)

• Taiwan "Price Fraud" Conflict• False Advertising/Fraud Lawsuit of New

York

 S E T B A C K S   a n d   P R O B L E M S What Troubled Dell

 C H A R A C T E R I S T I C S What Made Dell Be Successful

• Direct Selling to the Customers• Creative Usage of the Internet and Media• "Formidable" Business Instincts