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The final presentation for our Design Challenge project.
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Sjoerd BlauwAllan Lin
Renske van SlootenPieter Visser
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Design an Open Company Network for Tam Tam
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AgendaIntroduction
Open CompanyOpportunitySolution
FeedbackDemonstration
FutureRecommendations and Conclusion
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Tam TamFull service software companyDelftInnovative
HutspotVisionBelieve in Open Company
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OpportunityCompanies more open
Less costsFlexibleNew way of working
No software available
Showcase: Tam Tam
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Model
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Open Innovation
Collaboration
Managing your network
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Social networks
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NetworkImportant to maintain
Human natureInformation exchangeBuilding better relationshipsKnow your company
Keeping in touch
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Can’t we do that already?
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Keeping in touch at work
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Not sufficientLimited reachNot structured
WasteInformationPotential synergies
New way of keeping in touch
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Current platforms
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Current platforms at Tam Tam
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A new platform
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New platformIntegrating existing accounts
Direct overview of activities
Ranking of information
Low barrier
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New platformProgrammed ourselvesAdded several lead usersEcosystem company
Tam TamHutspot
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From employees Tam Tam
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User testLast week
1000 messages12 users22 integrated accounts1500 pageviews
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Reactions“I can see the possibilities”
“Promising prototype”
“This might actually save me time”
“This can work outside companies too”
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Feature listEasy to registerSearchingFilteringFriend listNetwork overviewIntegrated accountsReply directly
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What can we expect?
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FutureOpen way of working is future
Platform can help
CompetitionOther social website see problem
Merging Developing tools for activity overview
But not covering companies as our platform
Opportunity for Tam Tam
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RecommendationsMore user testingFurther development
Extended integrationGood algorithm for filteringRanking system
Market research outside Tam Tam
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ConclusionOpportunity for new platform
Keeping in touchBroadcasting
Innovative solutionEnthousiastic usersHigh willingness to use platform
Companies will be more openSolution for future
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Planning
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MethodologyAnalysis
Literature researchInterviewsCreative sessionsSurvey
DesignAgile approachFeedback usersSurvey
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Open CompanyTrends
Implications
Globalization More work hours in a day Shifting location of production and facilities Increasing importance of communication Bigger potential market
Individualization Mass customization Involvement of client in business process Personal branding Less attachment to companies
Mobile Communication
Available 24 hours and 7 days a week Increase of working at home New ways of communicating Decrease of communication cost Fading boundary between personal and working life
Demography shift Scarcity of labor Need for knowledge acquiring outside company
Web 2.0 Easier access to network of friends and co/workers Easy access to customers/clients Uncontrolled forming of communities
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Open Company Network
How to keep in touch with people in the ecosystem of Tam Tam through
social applications like twitter, social bookmarking and many more?
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Our Client
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