E-diplomacy - Between Tradition and Innovations

E-Diplomacy:

Between Tradition and Innovations

Jovan Kurbalija &

Vladimir Radunović

Kolašin, Montenegro

June 2013

Internet: Dependence

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Internet: Dependence

E-Diplomacy, Kolašin, June 20133


“Walking the Talk”

http://www.diplomacy.edu/e-diplomacy


Context of our discussion

Interplay between

Continuity and Change


24 hours day

8 pieces of information in working memory

148 stable social contacts to maintain (Dunbar’s number)


Thousands years of the history of diplomacy

Evolution of Diplomacy: Continuity & Change

Story of Continuity and Change

“My God, this is the end of

diplomacy.”

Reaction of Lord Palmerston when he received the first telegraph back in

1850s

However…

Lord Palmerston






British Cable Monopoly

EVOLUTION of Modern Diplomacy

Changes in the ENVIRONMENT for diplomatic activities

Introduction of NEW TOPICS on diplomatic agendas Introduction of NEW TOOLS for diplomatic activities


WHERE?

NEW ENVIRONMENTFOR DIPLOMATIC ACTIVITIES


Changing ENVIRONMENT for Diplomatic Activities

Globalisation & Interdependence

Disintermediation (“no need for the middle man”)

New Assets and Cable Geo-Strategy

New Actors – Inclusiveness

Space


Globalisation&Interdependence


Disintermediation

Embassies? Citizens?


New National Assets


530.000 .me domains with owners from 200 countries and territories.

If one domain cost Euro 10 it brings 5 million Euro to local economy

Premium domains are much more expensive. This month competition for Around.ME, Hire.ME, Fund.ME, Find.ME, For.ME

Cable Geo-Strategy


Data Geo-Strategy


Emotional Geo-Strategy


Source: http://www.facebookstories.com/stories/1574/interactive-mapping-the-world-s-friendships#color=continent&story=1&country=ME

http://www.facebookstories.com/stories/1574/interactive-mapping-the-world-s-friendships#color=continent&story=1&country=ME

http://www.facebookstories.com/stories/1574/interactive-mapping-the-world-s-friendships#color=continent&story=1&country=ME

New Actors- Facilitated by the Internet-based communication

- Beyond governments and political elites

- Diplomats’ monopoly in foreign relations has been undermined.

- Need for dialogue with new actors in diplomacy (broad enough – deep enough).


Inter-professional Communication


DiploFoun

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Dip

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nPerceptions and Professional Cultures

National CultureOrganisational Culture

Professional CultureE-Diplomacy, Kolašin, June 2013

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Space


WHAT?

NEW TOPICSON DIPLOMATIC AGENDAS


NEW TOPICS on Diplomatic Agendas

• Climate Change• Global Health• Internet Governance• Energy• Bio-diversity• Migration• …..

Multidisciplinary Nature of the New Topics




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Telecom infrastructure (cable, wireless, ...)

Protocols, standards and services (DNS, TCP/IP, SSL...)

Content and applications (HTML, FTP, XML)

Internet Layers

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Source: ITU indoFec “ICT Regulation Toolkit”

IAP

Telcos

IXP

Access

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Domain

addr.

IP addr.

coe.int

193.164.

229.87

RIR

Registries

Registrars

Critical Internet Resources (CIR)

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Telecom industry

Service industry

Content industry

Cloud services providers

Cloud and content

Cyber-Security

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n“Internet of Things” and Smart Cities

HOW?

NEW TOOLSFOR DIPLOMATIC ACTIVITIES


E-tools forDiplomaticActivities

Vladimir Radunovic, DiploFoundation 2013


NEW TOOLS

WEB 1.0 (websites and e-mail)Huge amount of informationGoogle-based knowledgeHow to get relevant and reliable

information?

WEB 2.0 (wiki, blog, social networking)Centrality of the Text & DraftingInformal CommunicationImportance for Policy and Social

Networking

Web 3.0. (Virtual Reality)Virtual EmbassyVirtual Negotiations


Dip

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2.4 billion users (2012)

800 million active Facebook users

2.7 billion “likes” per day

200 million active Twitter users

175 million tweets per day

6.7 billion of mobile subscriptions

1.1 billion of global smartphone subscribers

Internet Stats


Approximately 140 MFAs have established an online presence.

38% use Twitter37% use Facebook 28% use YouTube 6% have a blog (or blog roll) on their main website.

(DiploFoundation study – ongoing)

MFAs and social media


Twiplomacy

128 heads of states on Twitter

250 accounts of world leaders


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“Everyone tells me I should be on Twitter, should I?”

Twitter?

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What is the best timing to join e-diplomacy?


Some principles…to be augmented

Put users, diplomats, particularly young officials in the driving seat. Make it as simple as possible. The higher the budget often the lower the impact of e-diplomacy

projects. Avoid a grand e-diplomacy strategy. You cannot succeed without failure. Make sure that failures are

contained and cheap and that lessons are learned. The most valuable resource is in the huge knowledge and experience

in people around you. Make sure you utilise it. E-diplomacy is much more than public diplomacy. You cannot control the message in social media. Top leadership is innovation’s best friend.


Skills and knowledge

ONE DAY – learn how to use e-tools technically

ONE MONTH – learn about organisation and culture of e-tools, esp. social media space

ONE YEAR – use e-tools effectively


essential

e-competencies

for diplomats

communicatecreate

collaborate curate

critique

audiences

Five Main Competences (5Cs)


Curate

Find - Internet search, Wikipedia, Google scholar, e-resources, image textbook, etc

Filter - RSS feeds, Collate/collect: social and personal

bookmarking, mind-mapping, online storage Public curation


eg. RSS – Netvibes: http://www.netvibes.com/diplosor


Beware of filter bubbles…

54

Communicate

Share /disseminate/ distribute - wiki, blog, discussion forum, email, Google+, twitter, online social networks

Promote - twitter, blog, online social networks, and email

Engage, engage, engage Anticipate and react


Case study: Car of Canadian Embassy in Beijing

5656E-Diplomacy, Kolašin, June 2013

Collaborate

Wikis Google tools Blogs Webinars Integrated portals (mobile accessible

websites) Social networks



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Create

Make digital content including audio, image, text, website, blog, video, wikis

Protect content through copyright, privacy, digital footprint


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Open data – are you ready?


Critique

Monitor online media Assess the validity/authenticity of

sites/information Reflect on one’s own practice and that

of one's peers - blogs, forums etc



69

Brian

Solis –

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Good luck with

your exams!


DiploFoundationWeb:

www.diplomacy.edu/e-diplomacy

Twitter:@eDiplomat

Facebook:www.facebook.com/ediplomacy

Jovan Kurbalija [email protected]

@jovankurbalija

Vladimir [email protected]@vradunovic

Technology

E-diplomacy - Between Tradition and Innovations