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Polycom® RealPresence™ Platform

Laura ShaySr. Director of Product Marketing

Unified Communications Trends

Desktop Conference Rooms

Remote Sites

Mobile Devices

Hosted Solutions

Virtualization/Cloud

Mobility

User Experience

End to End Solution

Collaboration

• UC investments must work together, support business processes– Freedom to choose multi-vendor, best-of-breed products– Native integration with business tools and applications familiar to users

• Investment protection– For legacy products vs. forklift upgrades – backward-compatibility required– For new standards, protocols, applications, devices – forward-compatibility required

• No one-size-fits-all delivery– Premises, hosted, cloud options required– Mobility and social networking require cloud-based delivery of video services

• Single management solution for IT– To provision, deliver, and monitor video solutions from mobile to desktop to room

systems

Customer Pains Driving Need for a UC Platform

From Endpoints to Platform

Applications

Services

Polycom Platform Functions

Foundation

Endpoints

Polycom RealPresence Platform

Universal Video Collaboration

• Software for multipoint video, voice and content collaboration that connects the most people at the highest quality for the lowest cost

• RMX Series– Universal Connectivity– Lowest TCO– Highest Resiliency– Best Quality of Experience

Video Resource Management

• Software to centrally manage, monitor and deliver video collaboration across your organization

• CMA 4000/5000– Manage video devices– Directory services (AD)– Gatekeeping services– Free HD desktop app

Virtualization• Software for multi-tenancy and massive scale,

redundancy and resiliency – up to 25,000 concurrent calls and 75,000 devices

• DMA 7000– Connects Diverse Communities– Ensures Business Continuity– Accelerates Productivity– Maximizes ROI

Universal Access and Security• Software that easily and securely connects

video participants in and outside the firewall and optimizes for a best collaboration experience

• VBP Series– Simplifies Video Communications– Optimizes Video Quality– Resolves Firewall Traversal Issues – Protects Voice & Video Devices

Video Content Management

• Software for secure video capture, content management, administration and delivery

• RSS 4000 & Polycom/Accordent Solutions– Enterprise Video Capture– Video Content Management– Portal Services– Rich Media Delivery

• Ensure business continuity – High resiliency and redundancy - can be geographically dispersed for high availability

• Enhance business relations– Effectively engage with customers and partners through secure high-quality video

collaboration

• Protect existing investments – No rip and replace –integrates into a customer’s environment and grows with their

needs. Forward/backward compatibility across apps, call control systems, endpoints

• Support evolving collaboration needs – Real-time video, video-on-demand and video recording creation and distribution that

empowers individuals and raises team productivity

• Lowest TCO – Uses up to 50% less bandwidth than other solutions and has 3.5x more resource capacity

for lowest TCO and faster ROI

Benefits of Platform for Organizations

• Video collaborate with a click – Schedule, join, record and playback multi-party voice, video and content sharing

meetings with just a click – right from within Lync, Outlook, SharePoint or Sametime

• Extend business reach – Develop deeper relationships with customers and partners with secure high-quality video

communication

• Rely on face-to-face collaboration from anywhere – All sessions, whether planned or ad-hoc, connect and stay connected even during peak

periods with the sharpest and richest HD voice, video and content

• Dial with ease – Simple, unique single dialing plan software technology for voice and video endpoints

makes connecting with peers quick and easy

• Create and share rich media – Capture, create and publish straight from the desktop, mobile device or conference room

with YouTube simplicity and enterprise-grade HD quality

Benefits of Platform for End Users

• Increased Share of Wallet– Integration with open standards-based communications applications– Shift from selling point products to selling an end-to-end communications infrastructure

• Increased Customer Loyalty – Trusted advisor relationship-building with CXO– Customer investment protection, with forward/backward compatibility across apps, call

control systems, endpoints

• Enhanced Revenue Opportunity– Simplified messaging accelerates decision making– Creates new opportunities – through standards-based infrastructure delivered on-premises,

hosted, or with service providers from the ‘video cloud’– Higher-value sales and account “stickiness” – significant up-sell and cross-sell

• Enhanced Margin Opportunity– Increased service renewals and enhanced professional service & consulting offerings– Hosted and managed services

Benefits of Platform to Partners

View the Q4 Launch Webinar - available October 6 - to get the latest information on the RealPresence Platform software solutions and other Polycom products and services.

Summary & Takeaways

1 Take advantage of the tools and deliverables on the Polycom Partner Resource Center to become fluent in the benefits of the RealPresence Platform.

RealPresence Platform interoperates with the broadest range of business, video, mobile and social networking applications

2

3 Look for opportunities where the benefits of the RealPresence Platform could be realized by your customers as they expand their UC network

THANK YOU! QUESTIONS?