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Avaya Video Collaboration Solutions Festival della Tecnologia ICT - #fdtICT2013 Simone Bini – Responsabile Soluzioni Video AVAYA 18 Settembre 2013

festival ICT 2013: Verso la Unified Collaboration a partire dalla Videoconferenza: un percorso virtuoso per tutte le aziende

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Page 1: festival ICT 2013: Verso la Unified Collaboration a partire dalla Videoconferenza: un percorso virtuoso per tutte le aziende

Avaya Video Collaboration SolutionsFestival della Tecnologia ICT - #fdtICT2013Simone Bini – Responsabile Soluzioni Video AVAYA18 Settembre 2013

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Agenda – Video Collaboration

1. History & Current Social and Market Trends

2. Avaya Video Collaboration Solution

3. Avaya Video Collaboration Capabilities

4. Case Studies

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©2013 Avaya Inc. All rights reserved

A Brief History of Video Conferencing

1964– AT&T Picturephone debuts at the 1964 New York World’s Fair– First transcontinental video call between two venues

1982– Compression Labs introduces the first commercial video conference

system– $250,000 per system with $1,000/hour line charge

1986 - 1995– PictureTel and VTEL enter the market with “roll about” systems– Industry matures to half billion dollar market

1992 - 2005 – Transition from ISDN to IP– Radvision enters the market - 1992

2007 – Introduction of HD and Telepresence

2009 – CISCO acquires Tandberg

A Brief History of Video Conferencing

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Social and Market TrendsOrganizations face a tough economy, aggressive competitors,

fragile customer loyalty, and changing demographics

Economyand Recession

Generational SocialNetworking

Cloud Virtual Worldsand Communities

Mobile Living

BYODtrends

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Video Market Trends

Video soft clients growing at 340% through 2015 – Gartner 2011

Desktop video growing at 13.6% - 2015 -Wainhouse, 2011

Conference room video growing at 5.5% through 2015 - Wainhouse, 2011

Video Related Services grow 15.5% 2015 - Gartner, 2011

Desktop video is driving the significant growth due to video soft clients and the need

to be mobile

Business Processes are scattered and too slow

Businesses are dispersed, with people scattered globally

Decisions take too long, they are not made in real time

Desktop Videois on the rise

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48% Enterprise Deployed

28% Employees Served

60% UC growth rate driven by personal/

mobile video

40% employees spend >20% of time away from

desk

80% Fortune 100 deploying

iPhones/iPads

of enterprises expect to integrate desktop/mobile video with rooms – Nemertes Research

Over

Enterprise Video Meets Mobile Collaboration

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~20% of US employee workforce work from “home” at least 1 day a week

~10% of US employee workforce are considered “road warriors / mobile workers”

~2.5% of US employee workforce consider “home” as their primary working place (~3M)

Sources : Global workplace analytics, U.S Department of Labor

Workforce Going Mobile

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Digital natives now entering the workforce

Changing Workforce Culture

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Connect any number "n" of machines - whether computers, phones or even cars – and you get "n" squared

potential value

Think of phones or computers without networks or cars without roads

Now consider the benefits of linking the value of room video conferencing systems to the users of hundreds of millions of mobile devices

Metcalfe’s Law

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Any Device Any Location Any Modality Any Network Contact Driven

Right People Right Information Right Time

Relevant, Instant Access Visual: Human Element Contextual Analytics Any Source, Any Format Filtered, Prioritized Portable, Accessible

CollaborationEnhanced communications that eliminates device and media dependencies and enables users to collaborate using their own set of tools from anywhere to harness the collective intelligence of all users to drive innovation

Available Anytime Circumstance AppropriateWork Assignment DrivenWorkflow Integrated

Collaboration Solutions

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What solutions with Avaya Video products do?

Integrate video collaboration at system core

Enhance customer experience through ease and quality of video communication

Enable disparate teams to complete projects more rapidly using video

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End User

Line of Business

IT

Meeting The Needs Of All Your Constituents

Faster Execution

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Customer Experience

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Decrease Cost

Simplify Maintenance

Integrate Systems

Increase Productivity

Any Device, Any Modality

Problem Resolution

Deploy New Services

Anywhere, Anytime

Relevant Information

Social Networking

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Common Challenges

Tough, competitive environment

Poor communication among geographically dispersed teams impacts bottom line

Need to improve customer service

Need to accelerate product development

Need to compete for best talent, while keeping costs under control

Travel impacts productivity, costs and carbon footprint

Internal IT teams lack time, expertise and resources to select and implement long-term, future-ready collaboration strategy alone.

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High-Performance Video Solutions for Your Business

Advanced collaboration capabilities

Best video performance in real world environments

Simple to use

Lowest TCO

World class service and support

Accelerate your business with stronger relationships and smarter decisions.

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The Avaya Difference

VIDEO, SIMPLE AS A PHONE CALL

BEST PERFORMANCE OUTSIDE CORPORATE NETWORK

COMPREHENSIVE SOLUTION – OUT OF THE BOX

MULTI-VENDOR VIDEO INTEROPERABILITY

FLEXIBLE PURCHASE AND DEPLOYMENT CHOICES

GLOBAL AVAYA PROFESSIONAL SERVICES

1

2

5

4

6

3

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Avaya/Radvision Video Collaboration Solutions Highest quality room system, desktop and mobile solution The most flexible and affordable telepresence system Simple, affordable solutions for all size businesses. Comprehensive management application Open standards: Interoperable with most vendor systems

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Radvision – Connecting the World of Video

VoIPVoIP

VoIPVoIP

VoIPVoIP

SIP PBXSIP PBX

Room SystemRoom System

TelepresenceTelepresence

SCOPIA MobileSCOPIA Mobile

Flare / ADVDFlare / ADVD

3G3G

ONE-XONE-X XT SeriesXT Series

Cisco®

Alcatel-Lucent®

IBM® MicrosoftLync®

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Scopia Elite 6000 - Hybrid MCU

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©2013 Avaya Inc. All rights reserved

H.264 AVC

Video streams with 5% packet loss rate

SVC encoding creates layered video streams Protect the small base layer with FEC Allows significantly cleaner video even across lossy networks

H.264 SVC

Scalable Video Coding

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©2013 Avaya Inc. All rights reserved

The Best of Both Worlds

conferencing

iView Management

Radvision Scopia

Multi-modal collaboration experienceVery high scale (tens of thousands)

Rich video conferencingComprehensive interoperability

p2p

conf

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Cloud Services

Cost Effective for all size of businesses

Accessibility – any place or device

Internet optimized media handling (SVC, NetSense, Hi Profile)

Scalability & uptime (Virtualization, ATCA, redundant architecture)

Unmatched interoperability

Converged client management

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©2013 Avaya Inc. All rights reserved

Service Provider

Challenge: Offering a service to make mobile video access easy for employees, customers and partners regardless of device or location that allows video conferencing to become a go-to collaboration tool and not one reserved for special meetings.

Solution: The Orange Video Meeting app, powered by Scopia Mobile from Radvision, enables one-touch remote access to video conferencing in today's environment of BYOD and mobile workforces.

Results: Cloud-based video services offered to customers in 107 countries worldwide enables simple virtual room video meetings that can include mobile, room, telepresence and desktop users.

Orange Business Services (France Telecom-Orange B2B Branch)

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©2013 Avaya Inc. All rights reserved

Enterprise

Avaya Internal Deployment

Challenge: Cost effectively manage a due diligence process to support an acquisition of a globally dispersed company with 4 development locations in Israel, Italy, US and China.

Solution: Utilize the Radvision Scopia production network to host virtual meetings with dispersed teams to provide full collaboration meetings of voice, video and data.

Results: Successful completion of acquisition leading to the decision to deploy Scopia internally to 4500 Avaya sales and support personnel. Service was turned up on the date of the close and currently has 8500 users.

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