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Gifter is a group gift facebook app which allows users to pick a gift and gain it with the friends and family donations help. Unlikely other group gifts, users can pick only products from online stores and are able to get them through gifcards. It prevents users from getting a gift very different from the one they picked or simply withdrawing the money, while increases the likelihood of online store sales. The app was designed by intentio. The effortless partnership integration is made possible just by the online store providing XML product feed and gifcards
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Turning Wishes Into Gifts
www.gifter.com.br
How it works
Promote it to
friends and
Family
Thru Facebook, Twitter,
Orkut, e-mail
Friends donates
to user Brands give discount
based on total amounted
collected
Select a gift and
inform the reason
for that Online stores products for
bday, Christmas... etc
Get your gift
Coupon code or
credit to get it at
online store
Target audience (Brazil´s unique visitors)
Increase
Sales
Viral
promotion
Engage with
brand-lovers
consumer-
centric
recognition
Help
consumers buy
your products
Benefits to online stores
Facebook: 20 M
Twitter: 21 M
Orkut: 26 M
User´s Gift Acquisition Process
Online store gives
access to XML
product Feed
User adds product
and informs the gift-
motive
User promotes it to
friends thru social
networks
Friends donate
money thru PayPal
User asks for the
gift card of the
total amount
collected
Gifter buys the
online store gift card
and gives it to user
User redeems the
gift card to get the
product or any
other) at online
store
Gifter earns sales
commission based
on user´s purchase
Viral promotion
Gifter.com.br/onlinestore: related online store products only
Gifter corporate
Peça seu presente e receba contribuições de amigos
“Ask this gift” buttom at online stores
Gifter widget
How to join
• Give access to XML product feed
• Offer non-fixed gift cards values (up to R$ 5.000,00)
• Pay sales commission based on purchases made by gifter users
