Applying Andrew

Goodwin’s ideas to:

Undisclosed Desires - Muse

Andrew Goodwin’s Theory

Goodwin’s theory is that there are 6 points that can be found in music videos.

There is a relationship between lyrics and visuals

There is a relationship between the music and visuals

Music videos demonstrate genre characteristics

The record label will demand close ups of the artist

Frequent reference to the notion of looking

Often include interextual references to film and tv shows

Relationship between lyrics and visuals.

The lyrics represented with images.

The lyrics are literally represented with images in the background, and sometimes as freeze frames in the video.

There is relationship between music and visuals. The

atmosphere represents of the visuals represents the music

The video is performance based, it has a modern and techno atmosphere.

Bits of the video, such as lights and speakers moving are to the beat.

The editing of the piece reflects the music by cutting quickly on snappy drum sounds, but then there are longer takes on the slower and more drawn out parts of the song.

Music Video represents genre characteristics

The video sticks to its alternative roots in being slightly out of the box, and abstract.

The clothes of the people featured in the video are alternative, and quite niche fashion.

There are quite a few odd camera angles, and the camera focuses on some odd things like the dancers shoes and some tilted zooms on the lead singer.

The demands of the record label will include the

need for lots of close ups.

There are frequent close ups on the members of the band, but mostly concentrating on the lead singer.

There is a frequent reference to the notion of looking

The video frequently flicks to shots of a female dancer, these shots can be quite suggestive, and certain areas of here body are focused on.

There is often intertextual

references to films and TV shows

There are no tv or movie references in this piece, as far as I know with the range of TV that I watch.