Help yourself, Grow a healthy ecosystem

francesco fullone ff@ideato.it

@fullo / @grusp

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CEO & Founder

Who am I

president

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Who am I

president

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no-profit association

no offices

online meetings

>300 members in the whole country

promote good dev practices

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Once upon a time...

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Not

enough

(real)

developers

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Companies don’t train properly their developers, freelancers don’t find (an excuse)

to learn high level stuff !

Should we create something to help the

grown of a better ecosystem for (php)

developers?

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(an ecosystem building case study)

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* free * in italian * “for the community”

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It could work!

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After 5 editions we declare it a...

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(partial)

#FAILure

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* free => 40% drop-off rate * not appealing enough for the (foreign) php-rockstars * too many beginner talks

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we were limited by the

budget

Learn, Do, Repeat Conference is for pros

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Not for hobbyist but for pros!

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No more free tickets

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* book a better venue * invite foreign speakers * have some budget left for other activities

It’s not free but...we can

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English is our lingua franca

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languages evolution

0

25

50

75

100

2003 2004 2006 2007 2008 2009 2010 2011 2012 2013

english italian

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* reached new attendees * introduced italian speakers to an international audience * facilitated international synergies

It’s not in italian so we...

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2003 2004

2006 2007

2008 2009

2010 2011

2012 !

2014 500 tickets sold

300 attendees each day

2013

Learn, Do, Repeat take back italian fellows

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The “PUG Program”

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Bring some love to the “other side of the community”

* Cheap (but not free) conferences in italian as a “gym” to raise new speakers and developers * Create connections with local companies * Write and translate books in italian

Learn, Do, Repeat

to help ourself we have to help other communities

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Raise the bet

since we works with fronted dev

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Raise the bet

bring some love to the design

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Raise the bet

Better SoftwareBetter managment | Better Software | Better World

Better SoftwareBetter managment | Better Software | Better Worldwe need a good management

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Raise the bet

and other 15 conferences...

Learn, Do, Repeat a lean process (?)

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14th-17th May 2014 Verona www.phpday.it www.jsday.it

5th-6th June2014 Faenza www.kerning.it

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Questions? skype: ffullone

twitter: fullo email: ff@ideato.it