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Von der geteilten zur teilenden Stadt Thomas Dönnebrink @tdoennebrink Francesca Pick @francesca_sp ow can Berlin become the sharing capital of Europe?

How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

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This presentation was part of a workshop during Social Media Week Berlin to discuss the role of cities in enabling the sharing economy.

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Page 1: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Von der geteilten zur teilenden Stadt

Thomas Dönnebrink @tdoennebrinkFrancesca Pick @francesca_sp

How can Berlin become the sharing capital of Europe?

Page 2: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

OuiShare is a global network empowering citizens, public institutions, and companies to

build a society that is based on sharing, collaboration and openness

We are: entrepreneurs, makers, designers, journalists, social hackers, researchers, public officials, engaged citizens, … and many more.

PARIS | LONDON | BERLIN | BARCELONA | ROME | MADRID | BRUSSELS | AMSTERDAM | MUNICH| LISBON

DAMAS | BUENOS AIRES | RIO DE JANEIRO | PORTO ALEGRE

SANTIAGO | ATHENS | MONTREAL| BILBAO | LAUSANNE LYON | TORINO | LILLE | MILAN | THE HAGUE | GHENT

Page 3: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

65 Facebook GroupsLocal groups for action in a city/regionLinguistic groups for knowledge sharing Vertical groups for deep expertiseFunctional groups (videos, labs, …)

Gathering around 400 contributorsfrom 20 countries in Europe and Americas

Page 4: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Seit July 2012

150+ Artikel (FR/EN/ES)

70+ Autoren20.000 Besuche/ Monat9.400 Facebook Fans120 Twitter Mentions/Tag

.net

Page 5: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

#1 Regel : M.P.R.L.Meet People in Real Life

Page 6: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

OuiShare Fest – Paris, May 2-4 2013

the first major european event about the collaborative economy

Page 7: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

From 15. – 25. Oktober: 8 Events all over Germany

Information & Registration: detour.ouishare.net

Page 8: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

http://www.flickr.com/photos/ontourwithben/8751108496/

How it all started |the flea market

Page 9: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

From the offline to the online flea market

Page 10: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

“Sharing, renting, bartering, gifting and swapping of goods and services reinvented through technology and social networks”

Sharing Economy |Access over Owernship

Page 11: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Sharing Economy |From B2C to Peer-to-Peer

Page 12: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

COLLABORATIVECONSUMPTION

MAKERS & PEERPRODUCTION

P2P FINANCE ANDCROWDFUNDING

OPEN KNOWLEDGE(gov, data, culture, science, …)

Page 13: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Internet and Smartphones

Economic Crisis

Longing for Community

www.collaborativeconsumption.com

Environment

Collaborative Consumption |Principles

Page 14: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

THINGS |Swapping, Renting, Selling & Gifting

Page 15: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

MOVE | Shared Transportation in the CityPublic Transport + Carsharing + P2P Car Rental + On-Demand Ridesharing

OPEN DATA

Page 16: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

MOVE | Long-Distance Ridesharing2M European travellers/month (Eurostar = 0.8M)

Page 17: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

EAT | Collaborative Distribution of Local Food260 local communities(+160 more coming soon)1,200,000 products sold since launch in 201120,000 orders/month overall

Page 18: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

EAT | Food & Mealsharing

Page 19: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

WORK | Coworking spaces everywhere1,200 spaces in Europe (2,500 globally)number doubling every year

Page 20: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Photo : http://www.flickr.com/photos/waagsociety/5011530383/

CREATE | Fab Labs & maker spaces150 Fablabs globally, 40% in EU1,000 Hackerspaces globally, 30% in EU

Page 21: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

TRAVEL | P2P ACCOMMODATION

Page 22: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

SERVICES | TASK & SKILL SHARING

Page 23: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

FUND | Crowdfunding & Investing

Page 24: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

coworking

crowdfunding

Page 25: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Von der geteilten zur teilenden Stadt

Page 26: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

“A revolution doesn't happen when society adopts new tools, it happens When society adopts new behaviors”

Clay Shirky,

Page 27: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Entrepreneurs, Citizensand Local Governments

Building together the collaborative cities of the future

Page 28: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

City as a Platform

“When artists and innovators engage, cities thrive.

Cities as Platforms”

Lisa Gansky

Page 29: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Example where an innovative new concept changes the face of a city within a few years.

Page 30: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

2008

TRAVEL | P2P Accomodation

Page 31: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

2009

TRAVEL | P2P Accomodation

Page 32: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

2010

TRAVEL | P2P Accomodation

Page 33: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

2011

TRAVEL | P2P Accomodation

Page 34: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

2012

TRAVEL | P2P Accomodation

Page 35: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Paris AreaVélib & AutoLib

first big city to implement bike-sharing and one-way car sharing.

Page 36: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

“The Collaborative Economy is a priority on our agenda.

(…) We want the Bordeaux area to think and act collaboratively, by involving both companies and citizens”

Vincent FeltesseHead of Bordeaux Metropolitan Area

Bordeaux AreaAmbition to become a Shareable City

Page 37: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Sydney

Page 38: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Sydney

Page 39: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Seoul

2012 – 09 - 20Seoul Metropolitan Government Act for Promoting Sharingincludes 20 sharing programs & policies

Page 40: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

San Francisco

2013 – 06 – 26Shareable cities resolutionpassed by 15 US city mayors

• Make cities more shareable.• Encourage better understanding of the sharing economy.• Create local task forces reviewing regulations. • Play active role in better utilizing publicly owned assets.

Page 41: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Curitiba Cable Car transforms Into A Library Train

Page 42: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Los Angeles

(Re-)Creation of green belts and oasis within the the city limits. Los Angeles is one of the most spoilt (zersiedelte) cities in the world.

Page 43: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

New York

Pop-up temporary hotels, with modular systems

On the one hand buildings / skycrapers have a high vacancy rate

On the other hand tourisms is growing rapidly.

Solution: Pop up temporary hotels.

Page 44: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Ghent

Page 45: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

London

Page 46: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Newcastle

Page 47: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Barcelona FabCity1 Fablab per District by 2020

Page 48: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop
Page 49: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Bangla

1976 launched by Prof. Muhammed Yunus

Page 50: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

BogotaCrowdfunding raised $145 million from 300 investors

now part owners

in the city’s tallest skyscraper

Page 51: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Ghent

I Make Rotterdam

Modern development had cut off a thriving district

A team of young architects crowdfunded a connecting wooden bridge with 17,000 sponsored planks stamped with the sponsor’s name

Page 52: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Mayors Challenge

Page 53: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Transport

Food

Housing

Job Creation

Page 54: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Neal Gorenflo’s advice

Raise awareness of what is happening in the sharing economy. Preparing more community organizing than typical event planning.

Invite a very diverse group of people: entrepreneurs, NGO leaders, government officials etc. Build relationships across these sectors. Focus: „How can we amplify the city as a platform for sharing? Aspects: education and action planning. Keynotes/pitches providing context, then open space to selforganize.

Find a great facilitator!

Have a big party when the conference is over!

Page 55: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Call for action:

The distance between

your dreams and reality

is called ACTION

Page 56: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Let’s rethink/Redesign the city

Page 57: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Maslow’s hierarchy of needs 2.0

Page 58: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Call for action:

Page 59: How can Berlin become the Sharing Capital of Europe? Social Media Week Workshop

Francesca [email protected]

@francesca_sp

www.ouishare.netwww.kokonsum.org

@ouishare

Thomas Dö[email protected]

@tdoennebrink