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Prescriptive guideline on how team collaboration can be enhanced. Special focus is given to the technology portions. Human behaviors are a very important part, but they're not part of this presentation scope.
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GETTING YOUR TEAM PARTICIPATING
MORE EFFECTIVELY
EXTREME
MAKEOVERJust a
BUSINESS EDITION
Agenda
Why Matters?
Identify Issues
New Ways to Run Day-to-Day Business
2006-201?: Paradigm shift in Technology, Economy, Social Behaviors
WHY MATTERS?
Why A Great Team Participation Matters?Reason #1: A Sense of Ownership Leads To
Much Better Productivity
Issues to
Resolve
Why A Great Team Participation Matters?Reason #2: Diversity Of Ideas Often Lead to
Amazing Innovations
Having a team with different backgrounds helps
Note: This is different than “Design By Committee” approach
Why A Great Team Participation Matters?Reason #3: Transparency Leads To Better
Decision Making and Actions
Why A Great Team Participation Matters?Reason #4: Globalization: More Products and
Services Are Made and Marketed Globally
Globalization Cost
Total Addressable Market
Skills to collaborate globally are in a great demand
Trend
Why A Great Team Participation Matters?Reason #5: Building Stronger Team
Relationships and High Morale
We’re in this together
Share Credits
Share Blame
Let’s
Why A Great Team Participation Matters?Reason #6: More Adaptable To Changes
One Person Decision Maker
More Open ToChange The Decision If It is in the Wrong Track
Making A DecisionAs A Group
Less Likely To ChangeA Wrong Decision To
Save Face and Career
Why A Great Team Participation Matters?Reason #7: Knowledge Sharing
SEO Expert
Social Media ExpertTraditional Marketing
Expert
Web Designer
Post• Links• Articles• Documents• Reports
LET’S IDENTIFY THE PROBLEMS
If it’s this good, why many companies fail to execute?
Why We Do Not Participate?
Reason #1: Information Overload
IM
SMS
RSS Feed
“The use of more or more technology starts getting a point of diminishing return” – Gartner - 2008
Why We Do Not Participate?
Reason #2: Team Size Affects Participation
Small Team Large Team
Participant Rate
Types of Goals
Brainstorming/Solving Problem
Style of Collaboration
High in Contributors Mostly Spectators
Smaller, achievable High Level
Ad-Hoc Required Planning
Synchronous Asynchronous
Why People Do Not Participate?
Reason #3: Less Transparency
Social Networking Today:Less Value Data is Consumed
Business Today:High Value Data is Hidden
I’m havingpasta for lunch
Change a relationship to“Single” John updates
Q4Sales09.doc
Sally updatesprice for MX921
??!!
ActionInaction
Why People Do Not Participate?
Reason #4: Often, Strong Personalities, Seniority Win Arguments
Result: Team members feel do not have ownership
Why We Do Not Participate?
Reason #5: Long Message Problems
Senders
Takes A Lot of TimeTo Compose a Long Email
Alice Receives E-mail
Wow, a long email, I’ll read this later.
I don’t have time right now
It’s hard to readthis long email
from my cell phone
Why We Do Not Participate? Reason #6: Need to Learn and Confine in Closed
SystemWhy I have to learn, confine to these business applications?
Why can’t I just use my day-to-day tools that everybody knows how to use?
System A System B System CNo IntegrationNo Communication
No IntegrationNo Communication
Why We Do Not Participate? Reason #7: We’re Still Hanging On The Old Way Of
Doing Business
Our Customers
Social Media
Blogs
Discussions
Customers/Partners Collaboration
Real time Feedback Loop
OLD WAY NEW WAY
Customers connect you in many waysCustomers connect you centrally
Your Web Site
Call us Email us Feedback Form
Why We Do Not Participate? Reason #8: Security Concerns and Learning Curve
Our Partners
Tim, IT Department I have to securefiles, documents, web sites before I gave Johnpermission
John, Supplier
Really, I have to learn your software to work with you?
Why We Do Not Participate? Reason #7: More Globalization, Culture Clashes
West East
Social Circles
Encouraged Respect AuthoritySelf-Expression
Personal ; Work (except Europe)
Mixing Personal /Work
Primary Communication EmailEurope: Email & SMS
SMS
A Deal Making Process Based on TrustDue Diligent, WrittenAgreement
Why We Do Not Participate? Reason #8: IT Concerns in Controlling Data
Data protection is very important. I’m locking down.
I’m concerned about privacy. Social networking exposes too much risk
Cost is an issue for me. I get clear direction from the top to cut cost as much as possible.
Software maintenance, training and supportare out of control.
Maintaining external accounts with the right security is hard
Why We Do Not Participate? Reason #9: Why Can’t Business Software/Services
Be As Fun?
Pictures
Videos
Comments
What are you doing?
RSS
Follow Me
Direct Access To Service
Recommendation
Why We Do Not Participate? Reason #10: Hard To Bridging Generation Gaps
Generation X, Y, Z Baby Boomer, in 30s,40s
EMAIL8 hrs/5 days TEXTIN
G 24/7Blackberry
Why We Do Not Participate? Reason #11: Bridging Cultural Technology Gap
In Asia and Europe In United States
EMAILTEXTING Blackberry
SMS is so cheap,Do not mind interruption
Email is the primary communication channelMind interruption
Why We Do Not Participate? Reason #12: Anonymity and Relationship Strength
Matters
Know
You
Fro
m O
nlin
e
Anon
ymou
s (O
nlin
e)
Good
Frie
nd
Frie
nd
Know
Per
sona
lly
Co-W
orke
r0
40
80
120
Participation
• Co-Workers are cautiousabout what they say• Lack of Social toolsoftware in business
More Free FlowConversation
PARADIGM SHIFT 2006-201?
“Old Ways of Doing Business Do Not Work in This New World Anymore”
The Economy Reset
Global Financial Meltdown Puts Heavy Pressure to
DO Much More……….. with Much less
Budget Cuts in IT Spending
Users Are Empowered
Web 2.0, Social Computing
Social Networking More Self ExpressionRecommendation,Knowledge Sharing
Digital Life Style Convergence
Digital life style divide between work and personal is increasingly blurred.
I do some personal stuff sometimes,at work
I check my work email at home, after everyone goesto bed
The Promise of Cloud Computing
Will They Deliver?
Capacity Elasticity
You business can grow and shrink, Your IT spending is adjusted accordingly
Pay As You Go Model
Reliability, High Availability &
RECOMMENDATIONCommon Sense, Uncommon Approaches For The New
World
Fix #1: No More Heavy Software Deployment
Software Deployment Takes Time and Expensive To Maintain
Days or Months To Get Everybody Running
Old Way New Way
Minutes to Register and Ready to Use - No Software Installation
- Much Higher Participant Rate
Your Office
Services
Fix #2: Users Pick The Right Tool To Access Resources
No Training Required, Users already use the tool daily
Conversation, Documents,
Data, Application
Texting
IM
Browsers Smart Phone
Fix #3: Users Are In Control To Filter Information
Filter only things that are important and relevant, others can wait
…Notify me when:
Anybody uploads a new documents in “Sales” Groups
All conversation in “Management” Group
Someone updates an Inventory list price and quantity
Someone makes a comment on my documents
Turn off my SMS notification between Midnight – 8 am
Fix #4: Service Should Allow Grouping Platform
A Smaller Size To Increate Participation
Docs, Data, Conversation
Docs, Data, Conversation
Docs, Data, Conversation
Fix #5: Mobility – Business Is Accessible Anywhere
Productivity, Ideas Happen Anytime, Anywhere
Upload The LatestHouse Pictures
Query The House For Sale:.FS 98074, 700, 5
.Project 7503, 30%, Framing started
Fix #6: Social Computing and Web 2.0 in Business
It’s proven the Social Computing increases productivity in consumer service, why not in business?
Status: I’m in J&R sales office, be back by 11:00
I made a comment on the Q4latest sales projection
I approved Joan to join groupSales-West-Region
Update Sales number from my phone
Business ActivitiesRecorded and NotifiedTo Members
More Action!
1 Activities
2 Notifications
3
Fix #7: Foster Culture of Short Message &
Short Meeting; Embrace MediaShort messages take less time to compose
Short messages take less time to read
• Just say the essentials
Need Longer Explanation ?
Attach Document, Presentation, Slide Decks which can be used by anybody else later
Too long of a message thread?Indication that a short meeting, ad-hoc meeting
is needed
Fix #8: IT Must Allow Control Security and Cost
Security and Privacy are very important considerations
MUSTEnable Traffic,File Encryption
MUSTEnforce Two Form Authentication
MUSTNot RevealAny PersonalData
MUSTAllow Back-upFor Audits and Security
Fix #9: Adjust How You Connect To Customers
Follow How Your Customers Spend Their Time Daily
“My Customers Are Using…. “
Create Facebook Page
Twitter Account for public communication
Conference Call
Interesting notifications, promotions (opt-in)
Fix #10: No-Brainer Service for External Collaboration
Retailer
Suppliers
Lux Fashion Designers, Inc
Data, Docs, Conversation
Scoped only to external andinternal persons who work with externals
Summary
This paradigm shift presents opportunities to further boost productivity and reduce cost
Globalization trends magnify even further on cost reduction and revenue opportunities
Social Computing, Cloud Computing on business are still infancy; proceed with cautious, select the right vendor and measure the results closely. Migrate and experiment a few new services locally
and bottom-up, before rolling company wide adoption Technology is only part of solutions, people and
company culture play a great part of team chemistry
