How to Partner and Profit

from the Coming

Hyperscale Wave

Cloud Service Provider Solution

Marketing, NetApp

NetApp Private Storage

for Public Cloud

Delivery Partner

Business Models

Future Opportunities Private Storage for

Public Cloud

Hybrid Clouds are desired end state

NetApp Confidential – Limited Use

How do you integrate the Public Cloud while still retaining control of your data?

Public Cloud Compute Cost, Flexibility

Self

Hosting

Rigid

Waste

Actual demand

Customer

Dissatisfaction

Predicted

Demand

Elastic

Actual demand

AWS

With the performance, availability, and control of NetApp®

NetApp Private Storage for AWS

NetApp Confidential – Limited Use

FAS / V Series

Direct Connect Data Center

FAS / V Series

On Premises

Optional NetApp

replication over a

VPN/MPLS network

connection

Cloud benefits, enterprise storage

Agility to adjust cloud resource mix

Affordable disaster recovery and

more

Agile hybrid

infrastructure

balances cloud

and private

resources to

optimize business

outcomes

EC2 EC2 EC2 …

AWS

Amazon

Direct

Connect

Primary users

Organizations

running NetApp®

on premises and

looking to do

more in the public

cloud

Value

Use Cases Target Markets

Disaster Recovery

Multi-Region Continuity

Development and Test

Peak Workload Mgmnt

Enterprise

Public Sector

Mid Size Business

Horizontally applicable

NetApp Confidential – Limited Use

Delivery Partner

Business Models

Future Opportunities Private Storage for

Public Cloud

Three Models Emerging

NetApp Confidential – Limited Use

Architect and Deliver

Architect and Manage

Packaged as a Service

AWS

1a. EC2 Instances

1b. Direct Connect

Colo 2. Space in

Direct Connect

Colo Facility

FAS Device NetApp

NetApp Private

Storage for AWS

Systems Integrator

NetApp Confidential – Limited Use

Specialize in SAP

Build and Deliver

i.e. Dev/Test for Anritsu

Amazon partner award EC2 EC2 EC2

AWS

Amazon Direct

Connect

FAS

On Premises

SnapMirror FAS

Direct Connect Data Center

NetApp

FlexClone®

Specialize in Public Sector

Build and Manage

i.e. G2G Cloud for Oakland

SharePoint Services & DR

Managed Service

NetApp Confidential – Limited Use

Our relationship

with Blue River

has changed the

way we look at

our future ….”

— Phil Bertolini,

Deputy County

Executive/CIO

EC2

AWS

Amazon

Direct

Connect

SnapMirror to

US West Region

FAS Direct Connect Data Center

EC2 EC2

White Label Only

Partners offer Managed Service

Monthly Subscription

Single or Multi-tenant

QOS

Managed Service – White Label

NetApp Confidential – Limited Use

Elastic NPS for AWS

NetApp Confidential – Limited Use

AWS resell arrangement

NetApp expertise

Networking expertise

Cloud consultancy, architecture

pre-sales services

Integration and Managed Services

capability

Delivery Partner Competencies

NetApp Confidential – Limited Use NetApp Confidential – Limited Use

Delivery Partner

Business Models

Future Opportunities Private Storage for

Public Cloud

AWS Low Latency Direct Connect Locations Less than 25 miles from AWS fleet = low latency

17 NetApp Confidential – Limited Use

More Public Clouds provide Direct Connect

NetApp Confidential – Limited Use

Public Clouds with Direct Connect expand

NetApp Confidential – Limited Use

Opportunity – NPS for Public Cloud

NetApp Confidential – Limited Use

Public Cloud Choice

Data Control

Variety of Bus Models

Partner Managed Service

Direct

Connect

Data Center

…

Final Thoughts

NetApp Confidential – Limited Use

Hyperscalers:

Threat or opportunity?

eircom can help you

get started. Its about helping the

enterprise customer.