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IBM’sBusiness Analytics PortfolioPresented by Newcomp Analytics
Natalija PavicMay 07, 2014
Growing complexity of business demands for information
Why?
How are we doing?
What should we be doing?
…
Analysis
Reporting
Planning
INTERN
AL DATA
EXTERNAL DATA
ERP
MAINFRAME
EXTERNAL
BILLING
HR
CRM
…
Dashboarding
Scorecarding
Budgeting …
InformationInformation-driven and accountable culture through Dashboards and Reports
InsightEarly identification of opportunities and issues through Analysis
ActionAlign resources with decisions through Planning
PlanningAnalysis
Dashboards/Reports
Business leaders ask these questions to grow their businessBoth Midmarket and Departmental leaders
IT
“Am I attaining savings and maintaining infrastructure (computers, databases, networks) required to support growth of our business?”
Finance
“Do I fully understand my company’s finances, ROI, compliance, risk, disclosure and regularly reporting requirements?”
Sales, Marketing, Channel
“Am I maximizing sales and market growth opportunity through marketing and route-to-market sales structure?” (direct sales and partner channels)
HR
“How do I maximize retention, optimize staffing mix and attain best practice benchmark benefits?”
Operations“Are my back-office and supply chain infrastructure and processes effective, maximizing profitability?”
Top management/Owner
“How do I improve performance, profitability and grow my business?”
Investing in an Analytics Platform
Risk Management
Competence / Skill Level
Com
petiti
ve A
dvan
tage
Transactional Data
Forecasting & Planning
Ad Hoc reporting
Information Warehouse
Standardized Reporting
Predictive Modeling
Standards: Master DataDataset ManagementCommon Dimensions
Applications:Blue InsightCognos BICognos TM1SPSSAlgorithmicsExcel Automation
Resulting Capabilities: In Memory Analytics Integrated Planning & AnalyticsEnterprise Data Scale Real time reporting Advanced analytics Predictive Capabilities Mobile
Common Delivery: Finance Analytics Portal
MAINFRAME STACK
Benefits of Cognos on z/OS
• Timely, accurate and secure access to information
• Superior scalability, availability and performance
• Reduced Cost and Complexity• Rapid Deployment and Expansion
Competitorswhat competitors?
Gartner’s Magic Quadrant
Business Intelligence
2013
Gartner’s Magic Quadrant
Performance Management
2013
Gartner’s Magic Quadrant
Predictive Analytics
2013
