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Promoting iRail

How, why, when, ...

@pietercolpaert@Tuinslak

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We'll talk about

● Designers designers designers● Developers developers developers™● Users

● Campaigns● A better user experience

● The iRail business model● Investors and costumers

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The NEW logo

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We need a mobile designer...

● Ask your nephew who happens to master in graphical design

● Ask your friends who happen to know people who do graphical design (at netlash)

● Proof of concept ( http://dev.iRail.be/jq )

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Guidelines to trick someone into doing this

● If you're a girl● NA

● If you're a guy● This is an awesome project to put on your

curriculum● We've only just begun

– Might become our paid designer later

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Developers Developers Developers

● We get enormous demand for:● Native apps● Html5 mobile website● API functions

● We only lack:● PHP API devs

● Thank YOU guys, great work!

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Campaign

● Say hello to Qr-codes● Sticky HQ stickers● We'll sell stickers in a (web)store● But...

– We can work something out for contributors– Might sell them at iRail gatherings

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Developer challenge

● Nicest idea with our API = winner● Needs to be open source / creative commons● No other rules except for: be creative

● Need sponsors for this challenge● What companies might sponsor?

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Bloggers

● We don't need ● to blog about ourself

● We need● Other people to blog about us

– Other people include you. Start. Now.

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Let's dream

● Social web● Check in on a ride (~foursquare for public transport)● Someone make a Facebook page. Now. Yes. You.

● Statistics on API calls with trailing +● Qr Codes anywhere● Anyone?

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Business

● We'll start an NPO (=vzw/asbl)● BTW-number● Can make invoices● Can pay people to do urgent jobs● And a lot of other much advantages

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Business baby

● Living lab● Demand from users

● Easy way to get reliable information

● Demand from businesses● Easy way to inform users

– € → good way to get funding● No begging● We offer a service

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Thanks

For listening

CC by-sa(this means you can use these slides in blog post)

(will be on the mailinglist)(list.iRail.be if you're not subscribed yet)