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You’re already overwhelmed. And yet every day there is more and more information to filter. For you: What strategies, tools and techniques do you need for this new literacy? How do you find the trusted sources that curate the information you need each day? How can you ensure that the information you find, use and act on is credible? For the people you serve: How can you become (or remain!) a trusted source of information and enhance your reputation? What if you could find/share something once and have it show up everywhere you need it to be? Attendees Will Walk Away With: • A strategy for handling information overload • Free, practical online tools they can implement immediately • Connections to sites, experts, resources to help them with the above (i.e. early adopters who are testing this all out and thinking deeply on this stuff for you!). Marco Campana Marco has worked with the web and social media for numerous non-profits and believes that technology is valuable when it is connected to our daily work. Marco believes that social media is a means to an end. You probably care about the end. This is reasonable.
Citation preview
Make It Stop
or Bring It On?
Filtering the
Information
Overload
Marco Campana
Maytree
@marcopolishttp://www.flickr.com/photos/verbeeldingskr8/3638834128
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http://farm4.static.flickr.com/3173/2333232442_5660e57cd6.jpg
Growth of Digital Information
3
Agenda
Information Overload
Is Technology our solution?
Strategy First
Creating Your Listening Post
Managing Email
Managing Social Media
Working Together & Sharing
Choose Tech, Go Deep - Did I Mention Strategy?
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Messages
• There is no information overload.
• You are the problem.
• The technology will solve everything.
• Information overload costs billions of dollars a year in lost productivity.
• It's not information overload, it's filter failure.
Huh?
Yeah.
http://www.flickr.com/photos/zachinglis/41443867/
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What's Your Problem? :-)
With a person next to you, spend 5 minutes discussing one of these questions.
What's the information problem you have, or information literacy you seek?
OR
Define/describe information overload in your own words.
Each person write summarize your anser in a Tweet.
140 characters.
Whoever wants to share with the group, please do!
Because if you can't define/identify the problem quickly and succinctly, it's kinda hard to fix.
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Information Overload
• Too much information
• Too much uncategorized information
• Too many distractions
• Too many priorities
• Poor use of technology to filter
• Feeling like you'll never be caught up
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» Common Contract – Outcome
Based Performance
» Flexible funding model to support
innovative and dynamic
programming
» Capacity building
» Report results and trends / needs
Service Provider - YOU! –
Strategic partnerships with other service
providers/responsive to emerging needs
Local needs addressed through local
planning and community-wide
coordination (LIPs, RNEN, Local Labour
Market Planning tables)
Colleagues –
Organizational priorities; oversight
and policy development
Reporting, evaluation, meetings,
office culture, small talk, etc.
Clients –
Continuum of services; no
eligibility gaps; alignment with
core programs (e.g. health,
education, housing, employment)
» Service Expectations – clear entry
points/access to services/multi-
channel
» Multi-service locations/
coverage/services mobile and dynamic
» Deliver services based on
defined client needs &
outcomes
» Refer to other support services
as required» Manage provider relationship
» Monitor performance
» Develop streamlined processes
to support integrated service
delivery
Your Day, Stakeholders, Information Flows – Pulling You
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Is Technology Our Solution?
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http://www.flickr.com/photos/dailypic/1459055735
/
http://www.flickr.com/photos/luc/1824234195/
Strategy First
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Distractions/Interruptions
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What to do:
Filter
Prioritize sources
Have multiple email accounts (i.e. keep only the most important messages in your work email)
Stop subscribing to so many non-work related newsletters that you read at work!
Have a daily workflow for checking your email
Turn off those annoying “you’ve got new mail” notifications if you can’t trust yourself to ignore them
“Inbox Zero”
Managing Email
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Flickr photo by Will Lion
Managing Social Media
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Listening
http://www.flickr.com/photos/niclindh/1389750548
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Five Questions to Refine Your Listening Strategy
• Why are you listening? What are your mission goals?
• Come up with at least Five Ways You Plan To Use the Information (link to day-to-day action)
• Internal Process – how will you organize your listening?
• Where are you going to listen?
• What tools will you use?
Adapted from http://beth.typepad.com/beths_blog/2009/02/getting-your-nonprofit-organization-ready-to-listen-.html
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Finding Information
• Where would you normally look for this information?
• Your daily web travels.
• Twitter, Facebook, other networks.
• Google, of course.
• Your browser will tell you.
RSS
RSS Feeds
Subscribe
Syndicate
News feeds
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Working Together & Sharing
http://www.flickr.com/photos/daveduarte/2817722169/
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Choose Tech, Go Deep
• So, you’ve got all these great sites and sources. You’re wondering how to manage it all. You’re overwhelmed.
• Let’s find the right tool(s)!
You want to: save once, share in multiple places:
• one place for all bookmarks, accessible anywhere you can connect to the internet
• post once, share in multiple places
– RSS feeds – get notified
– Post to blog
– Post to web page
– Post to Twitter, Facebook
– Email to network/subscriber
– Share with group/lists
• Strategy!
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21http://www.slideshare.net/cliotech/diigo-tutorial-presentation
Examples of Sharing – Social Bookmarks
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Reader2Tweet
Examples of Sharing – RSS/Google Reader
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Examples of Sharing – RSS/Google Reader
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Examples of Sharing – RSS/Google Reader
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Examples of Sharing – RSS/Google Reader
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Extending the Tool - iGoogle
• iGoogle
• Better Greader
• Feedly
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Sharing: Throwing It All Together
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