Windows Server Product Portfolio

Market Landscape

Customer Needs

Windows Server 2008 R2

Value Proposition

Key investment areasVirtualization / Demo

Branch Cache

Power Management

Direct Access

Evidence

Resources

Integrated

Solutions

General

Purpose

Servers

Users

Small Business Mid-Size BusinessEnterprise

Business

Consumer(1 - 3 PCs)

Customer

Segment

3-15

Users

75 Users 300 Users

500+ Users

•Windows Server

•Market Share ~ 70%

•Annual Revenue ~ $ 5 Billion

• Key Competitors

•Linux – Mainly in Web and HPC

•VM Ware – In Virtualization

0

2

4

6

8

Mil

lio

ns

Others

Numbers are projected for Q4 2008 and beyondIDC, Worldwide Quarterly Server Forecast, Release: April 2009, Doc # 217579 .

Server Hardware New Units Shipment

Growth

Server Sprawl

Customer service

Regulatory compliance

Server management

Varying skill sets

Mobility

Reduce costs with Server Consolidation

PC maintenance

Legacy platforms

Deployment and maintenance

Identity management

Software updates

Malicious attacks, viruses, spam

Evolving threats

Patch management, VPN

Secure access (employees, partners and customers)

Management WebVirtualization

IIS 7.5

ASP .NET on Server Core

Enhanced FTP and WebDAV

Administration Modules & Cmdlets

Hyper-V™ with Live Migration

Hot Add/Remove VM Storage

Remote Desktop Services

Solid Foundation for Enterprise Workloads

Power Management

Windows PowerShell

AD Administrative Center

Best Practices Analyzer

Better Together with Windows 7Scalability and Reliability

DirectAccess™

BranchCache™

Enhanced Group Policies

RemoteApp & Desktop Connections

256 Core Support

Componentization

Boot from SAN or VHD

Support for Solid-state Devices

Labor/Productivity SoftwareHardware & Facilities

Broad Capabilities, Reduce Suppliers

Unlimited Virtualization Rights with Datacenter Edition

Rich Web Applications

Align Return with Investment

Reduce Hardware, Facilities, Power through Virtualization

Reduce Power Consumption

Reduce Network Bandwidth

Solid Foundation for Enterprise Workloads

Automate Deployments

Automate Administration

Remote Management

Work Remotely

Business Continuity & ComplianceSecurity

Performance, Redundant Systems & Sites

Dynamic Infrastructure

Robust Audit Infrastructure

Data Protection

Network Access

Best Practices Analysis

WINDOWS SERVER 2008 R2

SITUATION TODAY• Server Sprawl

• Difficult management of high-density VM sites

• Limited hardware resources per VMs

• Lack of unified virtualization architecture

• Limited VM client support and Difficult end-to-end management

With virtualization, we will save about 50 percent of our annual energy budget for cooling and

electricity. Virtualization saves us on hardware and labor. We also save on software licensing fees.

And we can save money by creating and managing virtual test environments for some applications

with our development group. - LukOil Oil Company

Live Migration

• Increase productivity

and reduce footprint

• Lead by example

• Built in energy efficiency

• Resource optimization

• Guidance and education

• Centralize control

• Analyze operations

• Monitor goals

WINDOWS SERVER 2008 R2SITUATION TODAY

REDUCE MANAGE RETHINK

Over time, however, the company expects to benefit from reduced power consumption and costs.

“Because of our size, we can realize significant gains by managing power more efficiently,” says

Buckingham. “The electricity billing in our data centers is based on metered power, and we can

reduce our monthly bills if we control power consumption with Windows Server 2008 R2.”

- MySpace.com

WS08R2/ W7 SOLUTIONSITUATION TODAY

• Application and data access over

WAN is slow in branch offices

• Slow connections hurt user

productivity

• Improving network performance is

expensive and difficult to implement

• Caches content downloaded from

file and Web servers

• Users in the branch can quickly

open files stored in the cache

• Frees up network bandwidth for

other uses

Using the BranchCache™ features in Windows Server® 2008 R2 and Windows 7, CCO has simplified

remote connection to its network and speed the downloading of important files. It has cut costs by

eliminating its virtual private network and has seen a 43 percent savings in wide area network

(WAN) bandwidth. - Convergent Computing

WS08R2/ W7 SOLUTIONSITUATION TODAY

• Challenging for IT to manage, update, patch mobile PCs while disconnected from company network

• Difficult for users to access corporate resources from outside the office

• Seamless, always-on, secure

connectivity – Win7 + WS08 R2

• Utilizes technologies already in WS08R2

• No separate action required to connect

to corpnet while remote. Corpnet is

simply there.

• Leverages policy-based network access

• Enables desktop management

regardless of client location.

Office Home HomeOffice

With DirectAccess, CCO is saving about $40,000 a year by eliminating its VPN and all its

associated hardware, software, licensing, and carrier charges - Convergent Computing

• Web Application Server (IIS 7.5)

• Increased Scalability

• Server Management

• PowerShell

• Remote Desktop Services

• File Classification Infrastructure

“I got a sneak peek at the new R2 last week, and spending a few days with the leaner,

faster (and 64-bit only) OS, was a jaw dropping experience.” Mario Morejon, PC Mag

“R2's market advantage over VMWare's ESX solution is clear. R2 is a multipurpose

server, so you can deploy virtual machines and many other services in the same box. It's not often

that I find myself so excited about a server OS, far less an r2 release of an existing one, but R2 is a

special case. I predict many businesses will feel the same way.” Mario Morejon, PC Mag

“Microsoft has put significant resources into improving the product so much that calling it

a “Release 2” version is arguably a mistake – Microsoft should call the product Windows Server 7."

eWeek Channel Insider, Frank Ohlhorst

"Microsoft is also ready to start talking performance for the first time and Microsoft has a

compelling story to tell there." Jason Perlow, ZDNet

“In R2, Hyper-V inches up ever closer to VMWare's market dominant Infrastructure 3. In

fact, the newest Hyper-V closes the gap in live server migration. Just like VMWare's Sphere

VMotion technology, R2's Hyper-V can do live migration of virtual servers, and it's free with your

Server 2008 license, whereas VMotion costs an additional $6,958.” Mario Morejon, PC Mag

“Windows Server 2008 R2 is evolving into the stealth Server release of the decade, a

seemingly minor update that, in fact, adds almost as much new functionality as its predecessor."

Paul Thurrott, Windows SuperSite

Highest Prime Score at PDC - 151

Outstanding Reviews

Over 200,000 Eval downloads

700,000 page views

http://windowsserver

www.microsoft.com/windowsserver2008R2

• RTM : End July 2009

• Joint Business Launch with Win7 &

Exchange2010: Early November/ TechEd

Europe

http://msw/NEWSEVENTS/STUDIOCASTS/BREAKFASTSERIES

© 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.

The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation.

MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.