Microsoft Windows 7 Sample Launch Coverage

August thru December 2009

Launch ApproachI set out a strategic approach for the launch of Windows 7.Planning started in April with the RC launch release. The plan entailed taking a select number of journalists from National Papers and across the Business & Technology Trades on a year long journey for the launch wave of Windows 7, Microsoft’s latest operating system thru to and including Office 2010 launching mid 2010.

Laptops

Links to Coverage Windows 7 Launch

http://www.siliconrepublic.com/news/article/14297/new-media/encouraging-start-for-windows-7-in-us-and-globally/

http://www.siliconrepublic.com/news/article/14211/business/microsofts-irish-workforce-played-key-role-in-windows-7-build/

http://www.siliconrepublic.com/news/article/14198/new-media/windows-7-ushers-in-a-new-era-of-security-and-reliability/

http://www.siliconrepublic.com/news/article/14199/new-media/first-look-windows-7-one-vista-closes-another-opens-for-microsoft/

http://www.siliconrepublic.com/news/article/14155/new-media/seven-cool-things-about-windows-7/

http://www.techcentral.ie/article.aspx?id=14184

http://www.techcentral.ie/article.aspx?id=14077