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Tapjoy Inc. Confidential : : : 2
180 YearsAd-Funded Engagement Since Jan 1
Tapjoy Inc. Confidential : : : 3
Consumers Want Choice
25,534,165,117141,280,248
Jan 2011 Feb Mar Apr May Jun Jul
User Sessions Total Conversions
* since Jan 1, 2011
Tapjoy Inc. Confidential : : : 4
30%Users who re-engage with applications discovered through Tapjoy:
User Choice Drives Re-engagement
Tapjoy Inc. Confidential : : : 5
Consumer Choice Drives Consumer Engagement
Available Ads Avg. ConversionsPer User
137 4.2
36 1.6
Tapjoy Inc. Confidential : : : 6
Consumer Engagement Drives Revenue
Avg. Spend Per User
$1.17
$0.24
Tapjoy Inc. Confidential : : : 7
Consumers Should Have Choice
Sign Up For NetflixEarn 3018 Buoys
Groupon Deals Earn 74 Buoys
Fandango Movie TixEarn 59 Buoys
Kayak Pro Search for flights and earn 63 Buoys
Engage in one of the ads below to earn Buoys
Sign Up For NetflixEarn 3018 Buoys
Groupon Deals Earn 74 Buoys
Fandango Movie TixEarn 59 Buoys
Kayak Pro Search for flights and earn 63 Buoys
Engage in one of the ads below to earn Buoys
Sign Up For NetflixEarn 3018 Buoys
Groupon Deals Earn 74 Buoys
Fandango Movie TixEarn 59 Buoys
Kayak Pro Search for flights and earn 63 Buoys
Engage in one of the ads below to earn Buoys