Mobile Technology & Stanford Alumni Association

Cristina Cordova VP of Business Development for Alphonso Labs

www.cristinajcordova.com

Alphonso Labs www.alphonsolabs.com

Some Questions  Raise your hand if you have a cell phone.

Some Questions  Raise your hand if you have a cell phone.

  Keep it raised if you have a smart phone.

Some Questions  Raise your hand if you have a cell phone.

  Keep it raised if you have a smart phone.

  Keep it raised if you have ever downloaded apps to your phone.

Some Questions  Raise your hand if you have a cell phone.

  Keep it raised if you have a smart phone.

  Keep it raised if you have ever downloaded apps to your phone.

 What are your most used apps?

Mobile Technology

Focus

Where is it going?

How can SAA leverage it?

Where has it been?

Texting Search

Gaming Virtual Goods

Where is it now?

Geo Local

Shopping Real-Time

3 Areas for What’s Next in Mobile

Better Shopping and Deal Experiences Based on Location

Payments and Money Transfers

Augmented Reality in Gaming

Smartphones, Smartphones, Smartphones, Smartphones!

6 things you can do right now to leverage

mobile technology

1. Get as much data as possible

2. Start Small, Text!

3. Email for Mobile

4. Website for Mobile

5. Encourage Alumni to Check-In to Events

6. Gowalla Trips for Reunions

Imagine the future…

Donating to Stanford via Phone

Get Alumni to Connect via Geolocation on Mobile

Resources

On The Web   http://www.mobilemarketingwatch.com/

  http://www.mobilemarketer.com/

  http://www.mobilecrunch.com/

  http://mobile.engadget.com/

In Person   Techcrunch Disrupt – September 27-29th

  Techcrunch CrunchUp

  100+ Upcoming Social Media & Tech Events via Mashable

Contact Me Web – www.cristinajcordova.com

Twitter – cristinacordova