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For a workforce on the move, the mobile device plays an even more significant role as it enables seamless access to company information as well as gives the workforce an opportunity to provide the organization with real time updates through the day. Mobility applications from Tata Docomo enable employees of an enterprise to stay connected to their work even when they are outside their respective offices. These applications cater to enterprise requirements across a host of industry verticals. Enterprise can benefit from Tata Docomo mobility applications for : - Closing service calls - Sales order booking and leads update - Courier and delivery workforce - Market surveys - Accessing reports and MIS - Field force for money collection - Retail audits These Applications are provided on a CAPEX or a Managed Services model and ensure that the enterprise’ objectives of making people more productive, processes more intelligent and customers more satisfied, is achieved in a cost effective manner.
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Mobility Solutions &
Applications
Business Services
• Changing Workplace • Need for Mobility Solutions
• Industry Drivers & Processes
• Mobile Applications portfolio • Sales Order Manager
• Customer Verification
• Collections Manager
• Claims Manager
• Tata Docomo advantage
• Value Proposition
• Case Studies
2
Table of Contents
Business Services
The need for Mobility Solutions
Leading organizations are adopting mobile applications for the following benefits:
• Productivity Gains: Process efficiency and workforce productivity through real time information transfer
• Sales Performance: Faster response times resulting in increased win rate and market share
• Customer Satisfaction: Improved Process drive better customer service and alignment
• Cost Reduction: Reduce infrastructure costs due to increased workforce mobilization.
• Employee Satisfaction: Enables greater workforce flexibility and freedom to employees
Easy Access
Smooth information
flow
Responsive
Business Services
Industry Drivers
Strategic
Drivers
• Sales
• Customer
Verification
• Collections
• Claim processes
Business
Processes
Vertical
Applications
• Market Share
• Process
Efficiency
• Customer
Service
• Sales Force
Automation
• AV/CV Manager
• Collections
Manager
• Claims Manager
Business Services
Typical Use Cases in BFSI
6
Lead, Prospect
Management & Client
Booking
Apps for initiating Claims
processes
Apps for surveyors to
conducting AV /CV
checks
Apps for field force
responsible for collecting
money
Sales Audits Claims Collections
Business Services
Typical Use Cases in Consumer Durables
7
Lead, Prospect
Management & Order
Booking
Apps for Service Ticket
Management
Apps for field force
responsible for
collecting money
Sales Service Management Collections
Business Services
Sales Order Manager
Key Features:
• Create sales exec sales visit plans instantly
• Access and update customer details in real
time, including KYC parameters
• Instant access to regional and geographical
sales performance figures
• Real time location view of the sales-force
• Push sales leads directly on to the
workforce handheld
• Client booking and order confirmation
updates
Sales Order Manager
Business Services
Customer Verification
Key Features:
• Distribute tasks with customer details in real
time to the field force
• Capture and update the required KYC
information on the smart-phone/tablet
• Record pictures (or audio) from the
customer including key documents along with
customer signature
• Real time location view of the field-force
• Task closure confirmation and updates
• Secured integration with the backend and
ERP
Verification Manager
Business Services
Collections Manager
Key Features:
• Collection cases are allocated to agents
on the device – either in bulk or real time
• Access customer details for every service
ticket – Customer name/contact, product
details, Outstanding amount etc.
• Update collection status along with mode
of payment and customer signature on the
device
• Capture pictures of the payment cheque
• Complete integration with backend ERP
and CRM
Business Services
Claims Manager
Key Features:
• Distribute customer claim details with in
real time to the on-field surveyors
• Field force can take pictures and capture
other details on the smart-phone/tablet
• Update the claim details instantly to the
backend application to initiate claims
processing
• Real time location view of the field-force
• Track case closure status and updates
Claims Manager
Business Services
Admin interface / Dashboard
Features
• User friendly web
interface
• Secure login – User
Name & Password
access
• Multi browser support
• Mobile interface
• Integrated with GMLC /
Cell tower tracking
• Tracks workforce
location
• Captures sales orders
• Updates collection
• Creation and updation of
tour plan
• Target vs. achievement
tracking
User Interface
Alerts for Allocations
• SMS
Integration with Client Systems
• ERP
• CRM
Admin functionality
• Customer user
profile definition
• Profile management
Business Services
The web interface
Dashboard view Reports
Order summary report Real time tracking
Business Services
Solution Components
Connectivity Application
SIM Card
• Multiple components and entities to deal with – Lack of a one stop
shop solution
• Multiple Mobile Platforms and the associated development costs
• Application development costs and the ongoing updates and
modifications
• Device and Application management
Current Market
Challenges
Device User interface / portal
Business Services
The Tata Docomo advantage
Options
Location integration
Framework based
approach
Speech to text
capability
OCR capability
Multiple OS platforms
Devices Management
• All applications integrated with
location information (GMLC)
• Framework based approach to
application customization
across multiple platforms
• Integration with new
technologies
− Speech to text
− OCR
− IVR
• End to end solution
− Device [smartphone,
scanners, card swipe, etc.]
− Connectivity
− Application
• Device Management
Business Services
Others
• Device vendor
agnostic solution
• Ability to integrate
telecom
technologies –
Location
information, other
Mobile Apps, SMS
End to end ownership
• Integrated solution
• Single point of
contact – sales to
service delivery
• Device +
connectivity +
Application + back
end integration
Servicing capability
• Ability to diagnose
the problem –
device, application
or connectivity
• TTL has a servicing
capability across
India
Pricing
• Flexibility in terms of
offering different
pricing models
• Application on
CAPEX or OPEX
model
• Integrated
Application, device
and connectivity
charges
One stop shop
Value Proposition
Business Services
Case Studies
Challenges:
• Limited visibility on location status of its on-field surveyors
• Required a managed service that allowed real time view and
monitoring of it’s field surveyors
Solution:
• Hosted Workforce Management Solution
Benefits:
• Real time view and monitoring of its 500+ field force team
• Effective and instant routing of surveyors is more effective
Challenges:
• Product delivery status was updated only next day in best case
• Delivery update process was manual & error prone
Solution:
• Mobile Application for on-field delivery workforce
Benefits:
• Delivery status updated in real time
• Cost savings and increase in work force productivity
• Real time location tracking of the delivery team
Leading Market
Research
Company
Leading
Tele - Shopping
Network
Business Services
Case Studies
Challenges:
• Lack of real time status updates on field collections process
• Updates were cumbersome, manual & time consuming
Solution:
• Mobile Application for on-field collections workforce
Benefits:
• Collection status updated in real time with payment details
• Cost savings and increase in field force productivity
• Real time location view of the collections team
Challenges:
• Customer On-boarding process was paper intensive and manual
• The agent had to transfer all loan application documents to back
office to initiate the process, causing delay in services provision
Solution:
• Customer On-boarding App for its on-field sales force
Benefits:
• Enable the agent to transmit customer info instantly from the
client location
• Customer On-boarding process TAT reduced significantly
Housing
Finance
Company
Leading
Financial
Services
Provider
Business Services
Thank You
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