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David Rosenthal VP & GM, Digital Business Solutions Razor Technology February 5, 2018 Microsoft Technology Center, NYC

Modernize to the Cloud with Microsoft Azure SQL Database

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David RosenthalVP & GM, Digital Business SolutionsRazor TechnologyFebruary 5, 2018Microsoft Technology Center, NYC

Technology is shaping how businesses innovate and grow

Engage your customers

Empower your employees

Optimize your operations

Transform your products

Digital transformation

Getting ahead means getting to the cloud

80% of organizations 19.6% faster

IDC Worldwide Database Server Forecast

1 Pie Chart *IDC Worldwide DB Forecast Dec 2016 2 Microsoft Internal Sources

SQL Server37% of all units run Microsoft,

with a sizeable portion on SQL Server

2008/R2 or older

IT optimization is key to digital transformation

Priorities

• Eliminate time spent managing “long tail” of applications—lift and shift to managed cloud

• Free up limited IT resources to drive transformation

• Migrate business critical apps to cloud—extend and innovate

Seamless and compatibleBuilt-in intelligence Competitive TCO

Azure SQL Database

Breakthrough productivity

and performance

The best and most economical cloud destination for your SQL Server apps

Realize up to a 406% ROI over on-premises and hosted solutions

Introducing Azure SQL Database Managed Instance

Managed Instance

Instance scoped programming model with

high compatibility to on-premises databases

Single

Standalone managed database best for

predictable and stable workloads

Elastic pool

Shared resource model best for greater

efficiency through multi-tenancy

Best for modernization at

scale with low cost and effort

BUILT-IN INTELLIGENCE TO PROTECT AND OPTIMIZE

Built-in intelligence learns unique database

patterns and automatically tunes for improved

performance

Intelligent Threat Detection monitors, detects,

and alerts on malicious activities

Tuning

algorithms

SQL Database Database advisor

Developerno admin skills

DBA ofmany databases

“My app gets

auto-tuned”

“I can do more

in less time”

SQL

Realize the benefits of real-time operational

analytics

Enable scale-up with near zero downtime

through cloud-born innovation

BREAKTHROUGH PRODUCTIVITY AND PERFORMANCE

near 100%uptime with dynamic scalability

30xfaster transactions with in-memory OLTP

100xperformance gains with in-memory analytics

SEAMLESS AND COMPATIBLE

Lift and shift your SQL Server data with Azure

SQL Database Managed Instance

Easily migrate your data with near zero

downtime with Azure Database Migration

Service (DMS)

Tools for the journey to SQL Database

SAVE TIME WITH FAMILIAR SQL SERVER TOOLS AND RESOURCES

Eliminate app changes with full SQL Server

programming surface

Use familiar SQL Server features in SQL Database

Managed Instance

Native backup and restore

Cross-database queries and transactions

Broad security features including Transparent Data Encryption, SQL Audit, Always Encrypted and Dynamic Data Masking

SQL Agent, DBMail, and Alerts for workload orchestration improved awareness

Scenario enablers including Change Data Capture, Service Broker, Transactional Replication, and CLR

DMVs, XEvents, and Query Store for troubleshooting

Full compatibility with SQL Server 2005+

DEDICATED RESOURCES THROUGH CUSTOMER ISOLATION

Enable full isolation from other tenants without

resource sharing

Promote secure communication over private IPs

with VNET integration

VNET support in SQL Database Managed Instance

ACCELERATE MIGRATION WITH AZURE DATABASE MIGRATION SERVICE

Easily migrate your operational databases and

data warehouses with a fully managed database

migration service

Migrate your data seamlessly and reliably to

the cloud at scale and with minimal downtime

Migrate SQL Server & 3rd party databases to Azure SQL Database

Azure Database Migration Service

SQL

SQLMySQL

COMPETITIVE TOTAL COST OF OWNERSHIP

Reduce capital and operational costs with fully-

managed PaaS and achieve up to 406% ROI 1

Financially-backed 99.99% availability SLA2

Promote business continuity with built-in

capabilities

Maximize your on-premises investments with Azure

Hybrid Benefit for SQL Server

Adapted from The Business Value of Microsoft Azure SQL Database Services, IDC, March 2015.

AZURE IS THE MOST ECONOMICAL DESTINATION FOR SQL WORKLOADS*

Use your on-premises SQL Server licenses with

Software Assurance to save up to 30% on SQL

Database Managed Instance.

Deploy a SQL Database Managed Instance and

select Azure Hybrid Benefit for SQL Server as

an option in the portal.

SQL Server Enterprise Edition running Tier 1 app moving to

Managed Instance Business Critical tier

Azure Hybrid Benefit for SQL Server

30%

*Based upon comparison of on-demand pricing on Azure for Managed Instance versus running SQL on AWS RDS.

Get the best of

data in the cloud with

Azure SQL Database

*Data source: The Business Value of Microsoft Azure SQL Database Services, IDC, March 2015

Faster time to marketIncreased productivity

Reduced risksLower TCO

47% staff time

reclaimed for other tasks

75% faster app deployment

cycles than competing databases

53% less expensive

than on-prem/hosted

71% fewer cases

of unplanned downtime

than competing databases

CHALLENGE

Global leader in eSignature and Digital Transaction Management (DTM)

Serves more than 300,000 customers and 200 million users in 188 countries

Scalability, performance and manageability of its database is mission-critical

Needed the ability to ramp up quickly and efficiently in the cloud to meet

varying demands.

SOLUTION

DocuSign was able to ‘lift and shift’ the SQL Server code in its core platform

over to Managed Instance with no changes, and start running queries in

seconds.

“We deploy our SQL Server schema

elements into a Managed Instance and

we point the application via

connection string change directly over

to the Managed Instance.”

Eric Fleischman

Vice-President and Chief Architect

D O C U S I G N

Contact us for additional information &

deployment offers

[email protected]