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Moz Analytics is a good looking and effective piece of software that provides users with the tools to examine and understand website traffic. Although the price of the software can be off-putting, the tools are worth the cost for most people and have considerable value.
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Moz AnalyticsQuality Tools for Website Analysis
What Is It?
? ?? ?
A comprehensive program that offers users many popular metrics about website
performance and traffic, helping to improve website outcomes for users.
Positive Aspects
Training
SEO Focused Training
Guides and Single-Page Resources
Limited Training on Moz Analytics Itself
Support
Considerable support through community-based Question and Answer forum
Sleek and Elegant
Data Visualization
Sleek and easy to understand data visualization, supporting effective analysis and consideration of trends and patterns
Trial
Free 30-day trial of basic version
Good for evaluating software
All features available
Credit care required for trial
Features
• Keyword ranking• Link metrics• SERP report
• Keyword opportunities
• Data visualization • Onsite optimization
Many different features
Negative Aspects
Cost
Waiting TimeTakes 24 hours to one week to analyze data, depending on component usedMeans Moz Analytics cannot be used immediatelyCan be frustrating as payment is monthly
Not Full ServiceSome other services offer more featuresMay be detrimental for some internet marketersMost users won’t notice the difference
My Rating: 8/10
Who Is It Good For?
? ?? ?
Good For…Experienced internet marketersPeople wanting to understand their traffic morePeople in online business for the long term
Not worth the investment for beginners at online business