My bot has a personality disorder

@TessFerrandez

@TessFerrandez

@TessFerrandez

@TessFerrandez

@TessFerrandez

Can all apps be bots?

@TessFerrandez

@TessFerrandez

@TessFerrandez

@TessFerrandez

{ Your Code }

AI

BotConnector

APIs

BotFramework

@TessFerrandez

Designing bots

@TessFerrandez

TYPE TALK TAP

@TessFerrandez

Short, frequent interactionsLight data entry/consumption

@TessFerrandez

Designing a bot is very similar to designing an app

@TessFerrandez

Goals and Scenarios

@TessFerrandez

@TessFerrandez

Welcome to Happy Scissors, How can I help you?

Do you have time

for a hair cut

on Saturday?

Do you do eye

brow tatoos?

What other

locations do

you have?

Does Eva still

work at the

Sollentuna shop?

Haircutters:Less time on the phoneCustomers:Less time on hold

@TessFerrandez

Make an appointment

Learn about our services

Learn about our locations

@TessFerrandez

Hairy Harry, the Happy Scissors Bot

@TessFerrandez

Navigation

@TessFerrandez

@TessFerrandez

A bot with a Turing complex

Help the user discover

Help the user find the way

Help the user navigate quicker

@TessFerrandez

@TessFerrandez

Mr. Clueless

UI Design

@TessFerrandez

Apps and Websites

@TessFerrandez

Layout -> Interaction -> Visual -> Motion

Bots

@TessFerrandez

Conversational Flow -> Conversational UI -> Copy

Conversation Flow:Layout and high-level structure of the conversation

@TessFerrandez

Conversation Flow

Walk through the user scenarios

Focus on the structure

DON’T focus on copy

@TessFerrandez

Conversation UI

@TessFerrandez

Conversation UI:Layout, interaction, visual, motion design of the dialogue

@TessFerrandez

The bot is always asking questions

@TessFerrandez

Ask the fewest number of questions possible

@TessFerrandez

Sir AskALot

@TessFerrandez

The captain obvious bot

Rough flowchart and copy Locations

User Zip/City, ST

Zip/City, ST?

No

Location Search

3

Yes

> 0

No

Locations

Yes

New Search

Location

More Locations

Schedule

@TessFerrandez

UI Controls

@TessFerrandez

markdown text buttons

@TessFerrandez

Hero card Animation card Video card

@TessFerrandez

Receipt card Sign-in card

Adaptive cards

@TessFerrandez

@TessFerrandez

Conversation Design Principles

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understood understand learn/remember

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@TessFerrandez

understood

Be concise, concise and more concise

@TessFerrandez

Break up longer messages ...and minimize scrolling

@TessFerrandez

Ask close-ended questions

@TessFerrandez

Be clear with open-ended questions

@TessFerrandez

understand

@TessFerrandez

Humans are unpredictable

Support as many data formats as possibleMay 2, 2017, May 2, 5/2, 5/2/2017, Tuesday, Today, Next Week

@TessFerrandez

Validate every replyType, Content, Format

@TessFerrandez

The mysterious bot

Design Do not understand

@TessFerrandez

Hairy Harry doesn’t understand

@TessFerrandez

?

@TessFerrandez

Be ClearWhy?What?

Try again3 times

allow re-start

Human hand-off

Mr. Stubborn

learn/remember

@TessFerrandez

@TessFerrandez

Learn from conversationsLearn from account/loginMake it clear what you know andwhy

@TessFerrandez

The bot that can’t forget

Copy

@TessFerrandez

Mr. Two-faced

@TessFerrandez

Personality:Match your brandFormal or Casual

Emojis ?

@TessFerrandez

Talk directly to the userDon’t be robotic

@TessFerrandez

But... What about the smarts?

@TessFerrandez

LUIS

@TessFerrandez

Cognitive Services – Text Analytics

@TessFerrandez

Cognitive Services – Face API

@TessFerrandez

A bots success does not depend on

How ”smart” the bot is

How much natural language it uses

If you can interact using your voice

@TessFerrandez

A bots success does depend on

How well it solves your problem

If it’s available for your device

If you know how to interact with it

@TessFerrandez

Resources

https://dev.botframework.com/Getting Started

https://github.com/Microsoft/BotBuilder-Samples

@TessFerrandez

My bot has a personality disorder

@TessFerrandez

@TessFerrandez