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New Technology 2014
Course Introduction
�1
Teacher
▪ Ólafur Andri Ragnarsson – Adjunct at Reykjavik University – Co-founder & Chief Software Architect, Betware !
– [email protected] – http://www.olafurandri.com – http://twitter.com/olandri – http://delicious.com/olandri !
– Office hours after Friday lecture
�2
Teacher
▪ Hilmar Kári Hallbjörnsson – Leiðbeinandi !
�3
Course Content
�4
The Adjacent Possible
Disruptive Technology Connecting People
Becoming Invisible
A Journey Exploring Technology Exponential World
The Rise of the Machine
How Innovation Happens
Diffusion of Innovation
Looking for Opportunities The Innovator´s Dilemma
Power of Software Interacting with Technology
The Broadcast Century
A Worldwide Network
The Mobile Revolution
The Social Layer Predictive Intelligence
New Business models Computer games
Gamification
Future Trends
Robotics and Drones
A Journey Exploring Technology
�5
What does technology mean?
How do we define technology?
The Study of People
Exponential World
�6
Waves of development
What exponential means?
Local and linear vs. global and exponential
Moore’s Law
The Adjacent Possible
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Why are things invented when they are?
Layers of technology
How Innovation Happens
�8
How does technology evolve?
The Slow Hunch
Liquid Network
Serendipity
Diffusion of Innovation
�9
Why do people adopt new technology?
Why do good technologies fail and inferior succeed?
What are customers really buying?
Crossing the Chasm
The Hype Cycle
Becoming Invisible
When products mature, technology is irrelevant
Importance of style and emotion
Why engineers are bad designers
Disruptive Technology
�11
Technologies that change everything
Why do businesses always fail to respond?
Reactions to disruptive technologies
The Innovator´s Dilemma
�12
Making all the right decisions and still failing
Why listening to your customers is fatal
Looking for Opportunities
�13
Can we track and understand technology trends?
Principles of Disruptive Innovations
Model to understand trends
Connecting People
�14
The ultimate market
Those who have accessto information tend to win
Telegraph, telephone, wireless transmissions, broadcasting
Rise of the Machine
�15
From adding machines to electronic brains to general purpose computers
Disruption of Automation
Birth of the IT industryMITS Altair 8800
How IBM created an industry
Power of Software
�16
Xerox Parc
The DEMO of the Century
Beginning of GUIs
OS for the consumers
The Rise of Microsoft
Interacting with Technology
�17
Beyond the Desktop
Touch, gesture and audio
New User Interfaces
Displays anywhere
The Broadcast Century
�18
The transformation of the TV industry is beginning
TV of the Future
The Cognitive Surplus
End of the Movie Start
The Long Tail
A Worldwide Network
�19
The Accidental network
Brief History of the Internet
The Future of the Internet
The Wi-Fi revolution
Standards
RFID
Near-field communications
The Mobile Revolution
�20
Cellular networks
Generations
Smartphones
The iPhone effect
The Social Layer
�21
P2PUGC
Collaboration
Crowdsourcing
The Long Tail
Folksonomy
Predictive Intelligence
�22
Checking in
Mining the digital footprint
Exploiting context
Machine learning
The Local in SoLoMo
Predictive Intelligence
Big Data
New Business Models
�23
The Business of Music
Beyond selling digital copies
Freeconomics
Freemiums
Computer Games
�24
The rise of computer games
The crash of 1986
Multiplayer games
Serious games
Casual games
Future of games
Gamification
�25
Getting people to do stuff they don’t like
Status and rewards
Player types
Player emotions
Robotics and Drones
�26
Race against the machine
Personal programmable robots
Drones
Future of Work
Future Trends
�27
What’s next?
Virtual reality is more real than reality
Your phone will tell you what you need to know
Reading
▪ Textbook – New Technology text available
as PDF – Reading material are articles
or videos from the Internet – Some are posted on http://olafurandri.com
▪ Reading is either required or optional – All readings will be posted on the course web
�28
Interesting Books
▪ Engines That Move Markets – Alasdair Nairn
▪ The Innovators Dilemma – Clayton M. Christensen
▪ Crossing the Chasm – Geoffrey A. Moore
▪ The Tipping Point – Malcolm Gladwell
▪ The Invisible Computer – Donald A. Norman
�29see http://www.olafurandri.com/?cat=3
Interesting Books
▪ Where do good ideascome from – Steve Johnson
▪ What Technology Wants – Kevin Kelly
▪ Reality is Broken – Jane McGonigal
▪ The Singularity is Near – Ray Kurzweil
▪ The Future of the Internetand how to Stop it – Jonathan Zittrain
�30see http://www.olafurandri.com/?cat=3
Interesting Web Sites
▪ Economist - http://www.economist.com ▪ Technology Review - http://
www.technologyreview.com ▪ NY Times - http://www.nytimes.com ▪ Businessweek - http://www.businessweek.com/ ▪ ZDNet technology News - http://news.zdnet.com/ ▪ CNet - http://www.cnet.com/ (news.cnet.com) ▪ Google News - http://news.google.com ▪ Yahoo Finance News - http://finance.yahoo.com/ ▪ Ars Technica - http://arstechnica.com/ ▪ Wired - http://www.wired.com/ ▪ Guardian - http://www.guardian.co.uk/technology
�31
http://www.olafurandri.com/?page_id=1490
Trend!
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Grading
▪ Study exercises – Short in-class exercises 10%
▪ Assignments – Two assignments 20% (10% each)
▪ Reading Review – Three reviews 20% (8%,8%,4%)
▪ Paper Peer-review – Review of paper and comments 10%
▪ Research Paper – Research of a particular topic 40%
�34
Research
▪ Objectives – Term project – Study or research of a particular topic chosen by the
student – Must be approved by the teacher
▪ Area of study – Can be a device, a concept, a trend, a standard,
philosophy or a metaphor, or a particular product – Gather information and write a paper – Best papers will be published
▪ Your research starts now!
�35
Research
▪ These milestones are set: – Research topic selection is due 16.02 (week 5) – Research goals and outline are due 02.03 (week 7) – Research Paper Draft for Peer Review is due 16.03
(week 9) – Peer-Review is due 23.03 (week 10) – Paper is due 30.03 at 22:00 (week 11)
!▪ Research Paper is an individual work and is 40% of
the course grade – Draft and Peer-review is 10%
�36
Research Study Group
▪ Group of 4-5 students – Will read your paper and give you review – Valuable service – Peer review
�37
Online Resources
▪ Course Web Site in MySchool !!!!!!!
▪ Teacher’s web site: http://www.olafurandri.com – Twitter: @olandri #nyti
�38
Online Resources
▪ Slides are in Slideshare !!!!!!!!▪ Links in MySchool
�39
Online Resources
▪ Audio Recording are on Vimeo !!!!!!!!▪ Links in MySchool
�40
�41
Timeplan (stundaskrá)
�42
Lectures are in Flight Mode
▪ Laptops and other communication devices are forbidden in class – You don’t need them! – Classes are interactive and focused
�43
Prerequisite
▪ None... except
�44
�45
Prerequisite
▪ No programming required ▪ Interest in technology and social change is
recommended ▪ Qualification test – 2001 Space Odyssey – The Matrix – Minority Report
• http://www.minorityreport.com/
�46
�47
�48
�49
A Journey Exploring Technology
�50
What was the major technology innovation in 2013?
Study Exercise
MISSION: FIND OUT BEFORE NEXT CLASS