Nutshell pres Aug 12

www.nutshell-live.com

Cracking Innovative Ideas

Gavin Johnson August 2012

Gavin Johnson








Stifling ideas


Liberating Ideas





Media Agency using Nutshell


Media Agency

using Nutshell




Compelling ideas from publishers


Media Agency using Nutshell


Intuitive interface


Intuitive interface


Intuitive interface



Evolving rapidlyFeature Nutshell

1.0Nutshell

2.0

Innovative Nutshell ideas

Engages area

Nutshell publishers

Non-Nutshell subscribers

Multiple files

60mb files

Multiple ideas

Tags

Create personal briefing groups

Brief individuals/when viewed/intentions

Sharing ‘Germination’ area

New centralised brief/ideas area


New World

• Multiple briefs• Partnerships• Direct feedback• Analytics • Portable & secure• High yield inventory• Commercial advantage

Old World

• Inefficient work process

• Unanswered emails• Unanswered

voicemails• Multiple meetings• Spread thinly• 2%-15%


Seed Camp Phase


@nutshellUpdates

Gavin Johnson August 2012

Gavin Johnson


Technology

Nutshell pres Aug 12