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No Servers and No Software PART 2 : HOW TO LEVERAGE CLOUD COMPUTING FOR YOUR SMALL BUSINESS PRESENTED BY: JOHN ENGATES, CTO, RACKSPACE ® HOSTING RENÉE SCHMIDT, CO- FOUNDER, MADISON TECHNOLOGY

Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

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Page 1: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

No Servers and No Software

PART 2:

HOW TO LEVERAGE CLOUD COMPUTING FOR YOUR SMALL BUSINESS

PRESENTED BY:

JOHN ENGATES, CTO, RACKSPACE® HOSTING

RENÉE SCHMIDT, CO-FOUNDER, MADISON TECHNOLOGY

Page 2: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

MADISON TECHNOLOGY Managed Hosting & Full-Lifecycle IT Services

Page 3: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Cloud Computing, Verizon iPhone 4 and more!

About Renee SchmidtCo-Founder & Principal

825 Third Avenue, 2nd FL

New York, NY 10022

T. +1 (212) 400-7550 x1601

E. [email protected]

Twitter: @SheBytesBlog

Blog: http://SheBytes.com

www.madisonti.com

Page 4: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

About Madison Technology

• Established in 2007

• Located in New York City

• Local provider of Cloud Services & Full-Lifecycle IT Services

• We work with SMBs in Tri-State NYC Area

www.madisonti.com

Page 5: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

What We Do

www.madisonti.com

Page 6: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Recap of Cloud Computing

• SMBs are moving into the Cloud

• Rather than owning your servers, hardware, software –all of that is offsite

• Rent rather than Own

• Pay for what you use

• Save money (20-50%): no hardware/software = no need for onsite

• Paradigm shift : computing grid like the electricity grid

www.madisonti.com

Page 7: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Applications in the Cloud• Host any application in the cloud

• Many software vendors offer a cloud-based version of their product • A popular example is Microsoft; offering their office suite in the cloud.• Also QuickBooks in the Cloud; abridged

• Apps in the Cloud can be accessed from anywhere in the world • Using an internet connection and any computer• Doubles as a remote access solution

• Case Study: Bookkeeping Company • Centralized QuickBooks and Peachtree in the Cloud • Provide their clients with access to the applications• Without cloud technology they would have to physically go to each client

• Cloud technology allows you to access your office from anywhere

www.madisonti.com

Page 8: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Timing & Elasticity

• Introducing new application into your infrastructure, must consider:• Resource allocation (meaning, will another server or more memory be

required?)

• Traditional Infrastructures, must:• Purchase additional hardware • Wait a week or more until it arrives• Engineer must come onsite to implement

• Cloud: add another server or more memory with a phone call • Deployed quickly, seamlessly

• Infinitely scalable and dynamic• Good for business growth or downsizing• Have as much or as little as needed• Don’t have to consider future needs

Time Consuming!

www.madisonti.com

Page 9: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Security in the Cloud• Maximum reliability and security

• Far more secure and of much higher performance than typical SMB network• Most small businesses have data in office: under desk or in closet• Generally, OK –but what happens in the event of a disaster? • Even with tape backup, how do you restore data?• Lack of backup can result in a severe financial loss or even business failure!

• Cloud: access to your data from anywhere, any time.

• Data is SAFE off-site:• Building Infrastructure: purpose-built, military strength, 3-factor security process to

enter premises• Hardware Infrastructure: no single point of failure; fully redundant: 99.999% uptime• Software Infrastructure: security built into login; 2-factor authentication using token

www.madisonti.com

Page 10: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Remote Access Token – Security Cont’d

• 2-factor authentication • Unique to user• 6-digit Token Code changes every 60-seconds• If username/password are obtained, without personal token,

there’s no way to gain access to your data

www.madisonti.com

Page 11: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Cloud: Office Anywhere

www.madisonti.com

Page 12: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Should SMBs move entirely to the Cloud?

YES!

www.madisonti.com

Page 13: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Benefits of the Cloud

• Cost Savings • No up-front hardware costs• No burden of high cooling/electricity costs• No dedication of valuable real estate space to hardware storage

• Eliminate financial burden of running an in-house IT department • (avoid expensive recruitment, salary, over time, vacation time,

benefits)

• Consumption-based billing • Like electricity• Pay as you go; pay for only the resources consumed

• Improved Timing & Elasticity

www.madisonti.com

Page 14: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Benefits of the Cloud – Cont’d

• Higher Productivity • Focus on your core business• Remote access for users in the field

• Enhanced Security

• Use Internal Resources Efficiently • Relieves in-house personnel of IT responsibilities

• Business Continuity, Improved Risk Management & Accountability • Mitigate unscheduled downtime• Multiple technicians to back-fill for one another• Guaranteed response time and 24/7 support, 365 days a year

www.madisonti.com

Page 15: Renee Schmidt - Madison Technology - Cloud Computing (Part 2) For Growing Businesses

Renee SchmidtCo-Founder & Principal

Q & A

John Engates, CTO, Rackspace® Hosting