11

Click here to load reader

Report on the #smm13 in London

Embed Size (px)

DESCRIPTION

This report shows some sample insights on the communication about the Social Media Marketing Conference 2013. The Conference took place in the Cavendish Conference Center, London, and was hosted by Our Social Times.

Citation preview

Page 1: Report on the #smm13 in London

Events Social Media

28/10/13

Page 2: Report on the #smm13 in London

Buzz

0

200

400

600

800

1000

1200

1400

1600

Our Social Times

10/28/2013 2

Page 3: Report on the #smm13 in London

Results

10/28/2013 3

#smm13 - slides from our speakers · oursocialtimes · StorifyOur Social Times24th October saw Social Media Marketing 2013 come to London for the 4th year. We were joined by the best in... See the slides below... Storified by OurSocial Times · Fri, Oct 25 2013 05:29:23 Doug Kessler - Avoiding Crap -Succeeding...25/10/13 14:29 | News - Online News | United States | storify.com

3 tweets8.5M pageviews

#smm13 - slides from our speakers http://t.co/4jUqsHkJsr via @oursocialtimes25/10/13 15:05 | dougkessler

...engagement session at #smm13Martin Belam...engagement session at #smm13 , October 24, 2013I’m at Social Media Marketing 2013 in London today. Here are my notes from

... Relationship Marketing. This panel at Social Media Marketing was looking at the vexing problem of how companies can deliver customer...24/10/13 14:27 | Blogs | United States | martinbelam.com

6 tweets

Page 4: Report on the #smm13 in London

Results

10/28/2013 4

“Can your PR team find lost bags in Cairo?” – my notes on social media engagement session at #smm13 http://t.co/HGxg6KEfKs24/10/13 14:32 | MartinBelam

davidschneiderdavidschneider

@simonjhughes "Pay no attention to the man behind the curtain!" See you there! #smm1324/10/13 09:41 | Twitter | United Kingdom | twitter.com

158K followers

Social media campaigns - 10 ingredients and examples for effective [email protected](DaveChaffey)

...featuring some of the best examples of content marketing campaigns from 2013. Presented to Our Social Times #SMM13 - London24/10/13 10:46 | Other | United States | slideshare.net

155M pageviews

Page 5: Report on the #smm13 in London

Results

10/28/2013 5

...for social media marketing success” – David Schneider at #smm13Martin Belam

...media marketing success” – David Schneider at #smm13 , October 25, 2013Yesterday I was at Social Media Marketing 2013 ... a marketing perspective. October

25, 2013I’m a designer and journalist, who founded , a digital consultancy offering...

25/10/13 12:27 | Blogs | United States | martinbelam.com

4 tweets

RT @kristophe ready for social media marketing #smm13 http://t.co/YaCvzUQoCG24/10/13 10:09 | oursocialtimes

“Using comedy for social media marketing success” – my notes on @davidschneider at #smm13 yesterday http://t.co/jXf979QV0Q25/10/13 12:32 | MartinBelam

Page 6: Report on the #smm13 in London

Active Blogs

ARTICLES REACH ENGAGEMENT INFLUENCE

#1 martinbelam.com 3 NA 21 tweets 1000

#2 articlehey.blogspot.com 2 NA NA 0

#3 topfinancestories.blogspot.com 1 NA NA 0

#4 marketingnewsblogforu.blogspot.com

1 NA NA 0

#5 financialrss.blogspot.com 1 NA NA 0

10/28/2013 6

Page 7: Report on the #smm13 in London

Active Twitter Users

ARTICLES REACH ENGAGEMENT INFLUENCE

#1 oursocialtimes 102 14K followers NA 753

#2 awoxford 98 325 followers NA 167

#3 LinkHumans 68 22K followers NA 867

#4 dougkessler 55 6132 followers NA 571

#5 SamSCBailey 43 791 followers NA 256

#6 JamesCiccone 42 1401 followers NA 328

#7 herahussain 40 2141 followers NA 389

#8 GrowWithOrganic 39 2505 followers NA 413

#9 Minal2804 38 424 followers NA 191

#10 sookio 37 2578 followers NA 417

10/28/2013 7

Page 8: Report on the #smm13 in London

Latent topics

#GetGlue #SMM13 #smlondon #smm13 Story #socialmedia Chaffey (‒) Channel app Community (‒)

Competition Rule (‒) Conference Cosign Marketing Great Great photo Great pic Instagram London (‒)

MEDIA marketing (+735%) Marketing Specialist OurSocialTimes SamSCBailey Smart Insights (‒) Social video

Street Journal Twitter #smm13 (+666%) Twitter garden (+666%) Weather Channel Workshop (‒) book Maximize brilliant david schneider

day #smm13 day social dougkessler event future internet making key #smm13 (+) liveblogged today talkwalker

media (+735%) mightybarnski #smm13 native ads oursocialtimes #SMM13 quoted rosswebster #smm13 schneider #SMM13 shared

social marketing stupider unrulymedia #smm13 video video takes

10/28/2013 8

Page 9: Report on the #smm13 in London

Top Sentiments

48.3%

39.5%

12.2%

0

100

200

300

400

500

600

700

14

/10

/13

15

/10

/13

16

/10

/13

17

/10

/13

18

/10

/13

19

/10

/13

20

/10

/13

21

/10

/13

22

/10

/13

23

/10

/13

24

/10

/13

25

/10

/13

26

/10

/13

27

/10

/13

28

/10

/13

positive

neutral

negative

10/28/2013 9

Page 10: Report on the #smm13 in London

Top Media Types

98.2%

1.2%

0

200

400

600

800

1000

1200

1400

1600

14

/10

/13

15

/10

/13

16

/10

/13

17

/10

/13

18

/10

/13

19

/10

/13

20

/10

/13

21

/10

/13

22

/10

/13

23

/10

/13

24

/10

/13

25

/10

/13

26

/10

/13

27

/10

/13

28

/10

/13

Twitter

Facebook

Blogs

Other

News

10/28/2013 10

Page 11: Report on the #smm13 in London

Top Languages

98.3% 0

200

400

600

800

1000

1200

1400

1600

14

/10

/13

15

/10

/13

16

/10

/13

17

/10

/13

18

/10

/13

19

/10

/13

20

/10

/13

21

/10

/13

22

/10

/13

23

/10

/13

24

/10

/13

25

/10

/13

26

/10

/13

27

/10

/13

28

/10

/13

English

Italian

French

German

Spanish

10/28/2013 11