Semantics in FinanceDecember 8th, 2011 - 11am ESTPresented by:Liv WatsonChief Product Officers, XBRL International, Inc.

www.xbrl.org

About Extensible Business Reporting (XBRL) International

• XBRL International is a not-for-profit consortium of over 600 companies and agencies worldwide working together to build the XBRL technology standard and promote and support its adoption.

• XBRL builds on top of the internationally-accepted eXtensible Markup Language (XML) specification allowing for structuring data sets.

• XBRL provides (through an XLink language specification) an ability to describe relationships between business concepts appearing in business reports.

What is XBRL. • XBRL Specification• Taxonomies (developed by the

market place)

ExternalBusiness

Reporting

BusinessOperations

InternalBusiness

Reporting

Investment,Lending,

Regulation

Economic Policymaking

Processes

Participant Stakeholders

AuditorsTradingPartners

Investors

FinancialPublishersand Data

Aggregators

Regulators

Software Vendors

ManagementAccountants

Companies CentralBanks

XBRL Financial Statements

and Non-Financial Integrated Reporting

XBRLGL, the Journal Taxonomy and

Non-Financial XBRL Data

NG

Os,

Com

mun

ity G

roup

s,

Asso

ciati

ons

Suppliers & Subsidiaries

Source: XBRL International, Inc.

< CSR & ESG Data >

< Financial Data >

Business Reporting Process and Participant Stakeholders

XBRL Adoption

Source http://www.xbrlplanet.org/

“The adoption of eXtensible Business Reporting Language (XBRL) for financial reportingholds great promise as a source of efficiency, transparency, and comparability in the delivery

of financial information.”

Challenges of XBRL

www.xbrl.org

Modeling and XBRL Source: www.xbrl.org/sites/xbrl.org/files/imce/XBRL2010Initiatives.pdf

Call to Action!

http://xbrl.org/Specification/abstractmodel-primary/PWD-2011-10-19/abstractmodel-primary-PWD-2011-10-19.html

Liv Apneseth Watson

. Liv has over 25 years of experience, in finding innovative ways to bring together technology, accounting and financial and business reporting.Working globally with leading market regulators, accounting associations and institutions, Ms. Watson has traveled to over 80 countries presented XBRL to a wide range of audiences from international standards bodies to Fortune 1000 companies and speaks with authority about its benefits, potential applications, and broad adoption.Liv authored one of IMA's most successful CPE courses "Accounting System Technology for the 21st Century".She has also published several articles for international publications and journals including Harvard Business Review, Strategic Finance. She has also writes a monthly column of financial and business reporting trends for CPA2Biz.She is the co author and contributor author to several ‐of books including “XBRL for Dummies” and Governance, Risk, and Compliance Handbook published by Wiley.

Member of the Board of Directors, MediaTenorMember of the Board of Directors, Institute of Management Accountants (IMA)Member of IFRS Foundation XBRL Advisory CouncilVice Chair of the Institute of Management Accountants XBRL Working GroupFounding member of the XBRL International Steering Committee MemberPast Vice Chair of XBRL International Membership Working GroupPast Vice Chair of XBRL International, Inc.Past Chair of the XBRL US Adoption CommitteePast Vice Chair of the XBRL US JurisdictionAdvisory Board Member – University of Southern IndianaAdvisory Board Member – University of Albany, New YorkAdvisory Board Member - International Journal of Disclosure and Governance Editorial

Chief Product Officer and Founder, XBRL International. Inc.