2. What is SEWEA 3. SEWEA ISSUE
- Currently there are no wind farms in Serbia because of
legislation that does not support investment in renewable
energy.
- Ministry of mining and energy has made a new Energy Law draft,
which does not contain the necessary provisions to permit the
construction of wind farms and the implementation of other
significant investments in renewable energy sources in Serbia.
- SEWEA argues that the new Energy Law, expected to be passed in
2011, should provide clear rules and clear support to investors in
renewable energy.
- However, it was necessary to point out some serious gaps in the
current new Energy Law draft with regard to renewable energy.
- MC2 was engaged by SEWEA to help in promoting necessary changes
in Serbian legislation and to raise awareness on this issue.
4. Communication Tools Direct Communication SpokespersonPress
conference Conferences Print material Web 5. Direct
Communication
- MC2 organized series of meetings with most of the target
audiences
6. Spokesperson
- MC2 provided counselling and education for Maja Turkovic, SEWEA
spokesperson in public and media appearances, interviews, giving
statements on ongoing topics.
- MC2 also arranged all media appearances (TV, radio, print,
web).
7. PRESS CONFERENCE Introducing SEWEA to wide public February 8
th2011 Media Center Belgrade 8. SEWEA Press Conference
- Main goal was to present SEWEA to wide public and promoteSEWEAs
participation in the public debate on the Draft on Energy Law and
proposed amendments.
- Press Conference was held at Media center Belgrade on February
8 th , 2011.
9. Picture from the conference beginning 10. SEWEA
representatives Veljko Jankovic and Maja Turkovic 11. Press
invitation, Press release 12. Media present at the Conference
- Representatives of listed media were present at the Press
Conference in Media Center Belgrade:
13. Media present at the conference
- Medjunarodni radio Srbije
14. PRESS CONFERENCE PRESS CLIPPING 15. Pravda 8.02.2011.
Privredni pregled 9.02.2011. 16. Pravda 9.02.2011. Politika
9.02.2011. 17. Kurir 9.02.2011. 24 sata, 9.02.2011. 18. Veernje
novosti 10.02.2011. Pravda, 11.02.2011. 19. Magyar Sz, 15.03.2011.
20. PRESS CONFERENCE VIDEO CLIPPING 21. B92, News at 16h ,
8.02.2011. RTS News 2, 9.02.2011. 22. Tv Kopernikus, 11.02.2011 STB
Morning Show, 17.02.2011 23. Fonet Agency, 8.02.2011. Infobiro,
8.02.2011. 24. PRESS CONFERENCE WEB CLIPPING 25.
www.emg.rs,8.02.2011. www.glassrbije.org , 8.02.2011. 26.
www.kurir-info.rs , 8.02.2011. www.blic.rs , 8.02.2011. 27.
www.rtv.rs,8.02.2011. www.b92.net/biz , 8.02.2011. 28.
www.beta.rs/selenasrbija, 8.02.2011. www.balkanmagazin.net ,
9.02.2011. 29. www.biznisnovine.com , 11.02.2011.
www.energyobserver.com , 9.02.2011. 30. www.balkanmagazin.net ,
9.02.2011. 31. CONFERENCES Kopaonik Business Forum Energy 2011,
Zlatibor Conference CEPOR Conference at Faculty of Political
Sciences NALED Round table 32. Kopaonik Business Forum 2011 1-3 of
March 2011. 33. Introduction
- Kopaonik Business Forum gathered more than 500 participants,
both from Serbia and abroad, and more than 70 panelists took part
this year.
- This years topic was Sustainable reforms for sustainable
development.
- The Business Forum gathered some of the most important
decision-makers and public figures in the country such as Serbian
Prime Minister Mirko Cvetkovi, Governor of the National Bank of
Serbia Dejan oki, Deputy Prime Minister and Minister of Science and
Technology Boidar eli, Bogdan Lissovolik, Chief of the
International Monetary Fund in Belgrade, American, German and Swiss
ambassadors, the most important businessmen and foreign
investors
- Since the Kopaonik Business Forum is the most important event
of its kind in Serbia, MC2 Public Affairs decided to be one of the
sponsors of this event.
34. Kopaonik Business Forum 2011 1-3 of March 2011. 35. SEWEA at
the Kopaonik Business Forum 2011 36. SEWEA at The Forum
- SEWEA was the important part of this years Forum.
- SEWEA representatives were some of the central figures of the
second day at the Forum
- On the second day the Investments in the wind energy panel was
held, and the representatives of SEWEA took part in it. Besides
them, panelists were also the First Deputy Prime Minister Advisor
Dragutin Matanovi, General Electric Regional Director Neven Pecoti
and Head of Legal and Regulatory Affairs at the European
Association for Wind Energy Jacopo Moccia.
37. SEWEA at The Forum 38. SEWEA at The Forum 39. SEWEA at The
Forum 40. SEWEA at The Forum 41. SEWEA at The Forum 42. Media
Presence 43. SEWEA at The Kopaonik Business Forum 2011 Media
Clipping 44. SEWEA Mark Crandall LIVE at B92 4 pm Central Newscast
45. SEWEA B92 info Special Show 46. SEWEA Press Clipping 47. SEWEA
Press Clipping 48. SEWEA Press Clipping 49. SEWEA Web Clipping 50.
SEWEA.rs and SEWEA Twitterduring The Forum 51. ENERGY 2011
CONFERENCE 23-26.03.2011. 52. SEWEA at Energy 2011 Conference
- Energy 2011 Conference was held at Zlatibor mountain. Organizer
of the Energy 2011 Conference was Association of Energy Sector
Specialists
- Maja Turkovic, representative of SEWEA held a presentation
about Investments in the Wind Energy in Serbia.
53. Energy 2011 Conference 54. UNIVERSITY AND SUSTAINABLE
DEVELOPMENT CONFERENCECenter for Environmental Policy and
Sustainable DevelopmentFaculty of Political Science April 21 st2011
55. SEWEA at CEPOR Conference
- CEPOR Conference was held on April 21 st2011 at Faculty of
Political Science, Belgrade University.
- Participants were among others: Vukasin Pavlovic:Dean of
Faculty, Bozidar Djelic, Serbian Deputy Prime Minister, Oliver
Dulic, Minister of Environment, Mining and Spatial Planning , Zarko
Obradovic, Minister of Education and Science, Branko Kovacevic,
Rector of the University of Belgrade
- Maja Turkovic, representative of SEWEA held a presentation
about Investments in the Wind Energy in Serbia.
56. CEPOR Conference 57. NALED ROUND TABLE Renewable energy in
new legislation in Serbia May 5 th2011 58. NALED and SEWEA
- NALED organized roundtable on renewable energy sources
Renewable energy in new legislation in Serbia
- Participants were addressed by Mr. Toplica SPASOJEVIC,
Vice-president of NALED managing Board, Mr. Oliver DULIC, Minister
of Environment, Mining and Spatial Planning, Petar SKUNDRIC,
Advisor to the Prime Minister, Goran JESIC, Mayor of Indjija,
Slavko BRANKOVIC, Mayor of Kovin and Mark Crandall, one of the
SEWEA founders.
- This event represents the beginning of cooperation between two
organizations that work on encouraging investments in Serbia,
Serbian Wind Energy Association and National Alliance for Local
Economic Development.
- Event was terminated with Cooperation Agreement Signing
Ceremony between these two organizations
59. NALED Round table 60. EDUCATIONAL TRIP FOR JOURNALISTS
Vienna 1-3. April 2011 61. Educational Trip to Vienna forMedia
Representatives
- MC2 organized an educational trip to Vienna for a number of
media journalists. Purpose of this trip was to get journalists more
acquainted with the potential of wind energy and the positive sides
of obtaining electricity this way.
- 16 Journalists from all relevant media visited two major wind
parks (Bruck and Berg) located near Vienna.
- Journalist met representatives of Vestas, one of the
biggestproducer of wind turbines in Europe in order to learn
aboutthe effects and potentials of wind energy usage in
Austria.
62. Educational Trip to Vienna forMedia Representatives
- 3 national TV networks (1 public service)
- 2 national independent news agencies
- The most influential TV production
63. Vienna Trip Agenda (2 days visit) 64. Trip to Vienna
- Visiting the Vestas offices and presentation about the effects
and potentials of wind energy usage in Austria. Key fiugures about
Vestas and wind energy in Austria. Presents for media
representatives. The hosts were Sales Director Karl Neinz Fatrdla,
Sales Manager Stefan Ilies-Maior and Commercial Bid Manager
Gabriela Surkic
65. Trip to Vienna
- Bruck/LeithaWind Park visit. Tour around the wind farm with the
local guide. Getting to know more about the wind energy in practice
and about touristic potentials of the windmills. Climbing the
windmill. Statements from Maja Turkovic and Maja ,
represesentatives of SEWEA
66. Trip to Vienna 67. Trip to Vienna
- BergWind Park Visit. The hosts were Managing Director Ronald
Lausch, Sales Director Karl Neinz Fatrdla, Sales Manager Stefan
Ilies-Maior and Commercial Bid Manager Gabriela Surkic. Mr. Lausch
and Mr. Fatrdla gave statements to the media, so did Maja
Turkovic.
68. Trip to Vienna
- For the first time, journalists and cameramen were allowed to
climb the windmill in Berg.
69. EDUCATIONAL TRIP TO VIENNA MEDIA COVERAGE 70. RTV Pink,4.04
Nacionalni dnevnik 71. RTV Pink, Dobro jutro,9.04.2011. 72. RTS
Central News 2, 10.04.2011. 73. RTS, Evronet, 13.04.2011 74. Prva
TV News, 14.04.2011. 75. B92 Buelar, 9.04.2011. 76. Beta News
Agency, 1.04.2011. 77. Politika, 2.04.2011. 78. Kurir, 3.04.2011.
79. Kurir, 5.04.2011. 80. Privredni pregled, 5.04.2011. 81. 24
sata, 5.04.2011. 82. Politika, 6.04.2011. 83. Press, 19.04.2011.
84. B92.net/biz , 1.04.2011. 85. EMG Portal, 1.04.2011. 86.
www.rtv.rs , 4.04.2011. 87. B92.net/biz, 6.04.2011. 88. SEEbiz,
4.04.2011. 89. Kovin Ekspres,5,04.2011. 90. Economy.rs, 6.04.2011.
91. PRINT MATERIAL SEWEA BROCHURE SEWEA FACTSHEET SEWEA FLYER SEWEA
FOLDER SEWEA STAND SEWEA ROLL UP 92. Promo Material - Print
Production:
93. Promo Material - Print Production:
94. Promo Material - Print Production:
95. Promo Material - Print Production:
96. Promo Material - Print Production:
97. Promo Material - Print Production:
98. Promo Material - Print Production:
99. Promo Material - Print Production:
100. Promo Material - Print Production:
101. Promo Material - Print Production:
102. Promo Material - Print Production:
103. WEB CAMPAIGN SEWEA WEB SITE FACEBOOK TWITTER YOUTUBE 104.
SEWEA Web site 105. SEWEA Twitter Chanel 106. SEWEA Facebook Page
107. SEWEA YOUTUBE CHANELL 108. Summary
- Since the beginning of February almost every relevant media
reported about SEWEA activities
- The media clipping includes over 50 articles/TV
packages/reports
- SEWEA was mentioned in at least:
- SEWEA actions were noticed by all KOL and changes in the
Serbian legislation are about to happened thanks to
MC2engagement.
109.