Your guide to picking the right User Interface (UI) and creating the best User Experience (UX) in just a short amount of time. Learn how to quickly create mockups, landing pages, and build mock integrations that turn into large ideas. Have more questions about UX/UI? Contact [email protected] for additional information or questions and we will get back to you shortly.
Text of Simple Steps to UX/UI Web Design
Simple Steps to UX/UI web design #UXLearn Presented by Ellie
Cachette, VP of Product Marketing, @ecachette
Agenda Problem UX vs UI Purposes of UX Purposes of UI Design
What is the problem?
Koombea ow process
UX/UI UX is how it works and feels UI is how it looks
- Popcorn - Defrost - 30 seconds
UX-User Experience UX, or user experience, is a measure of the
ease and pleasure users enjoy when navigating a site.
Purpose Behind UX-User experience *Fulll business goals 1. User
acquisition 2. User Activation 3. User Retention
How UX solves problems Usability Visual Design User Research
Information Architecture UX Interaction Design Content
UX Components 1. 2. 3. 4. User denition User sitemaps UserFlows
Koombea ow process
UX is NOT UI http://www.uxisnotui.com/downloads/a4.pdf
UI-User Interface A skillful interface designer understands the
importance of providing the user with a solution to a dened
Purpose behind UI-User Interface User Acquisition Brand Instill
How do we get to UI? 1. Problem has been identied 2. User ows
and stories are made 3. Experiments to validate persona 4.
Wireframes and sketches 5. Mockups with UI included can be made 6.
User tested 7. Its now time to code up the interface UI
What NOT to do:
Easy to use Design Tools
The UX/UI Dierence Freelance vs Agency
Freelancer Creative Brand harmony Fresh Perspective Access to
latest tech Access to assets Quick Turnaround Cons In-house
Flexibility Pros Agency Experts Limited to specialty Expensive Lack
of creativity May dier from brand Turnaround times dier
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