Social networking:A (very) quick introduction

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Matthew “Buzzy” NielsenAssistant Director, North Bend Public Library

Presented by:

December 11, 2009

Arrrggghhh!!!

Our patrons are there.Are we?

People with profiles on social networking sites:

Adults (overall)

Teenagers

Adults age 18-24

35%

65%

75%

Data source: Pew Internet & American Life Project's December 2008 tracking survey

Social networking is . . .

Connecting with friends and family

Social networking is . . .

Conversing with people

Social networking is . . .

Sharing your interests

Social networking is NOT . . .

Difficult

Social networking is NOT . . .

Time-consuming

Social networking is NOT . . .

Useless

Some short introductions to . . .

WhatA site to connect with friends, post

photos, and generally organize your social life.

WhoA goodly portion of people under 40.

And a growing percentage of those above it.

WhyYou can connect with almost anyone on Facebook,& instantly connects you to all their friends as well.

What you see

What you see

Status updates

Status updates

They’re all about conversation

What’s going on?

What’s going on?

Networks

What’s going on

Multimedia

What else can I do?

Find friends

Send messages

Send messages

Post photos and videos

Post photos and videos

Photo “albums”

What you see

What they see

What they see

Personal information

Personal information

Privacy

Privacy

Privacy

Even nonprofits can get involved!

Fan pages

The broken record: It’s conversation

An opportunity for promotion

WhatAllows people to post short updates

(140 characters or fewer). AKA microblogging

WhoYounger people who are interested in

sharing ideas and connecting with people.

WhyThe best way to find out what’s

happening right now and respond to it.

What you see

It like Facebook, but simplified

Twitter’s main question

But it’s about so much more!

What you see

What you see

What you see

Followers

Followers

Tweets

Your profile

It’s all about conversation

It’s all about conversation

And sharing

And sharing

WhatAnother social site similar to Facebook,and one that’s been around a bit longer

WhoA lot of young people, particularly teenagers,

and an increasing number of organizations.

WhyBecause MySpace is the

social network of choice in Coos County.

NBPL’s top websites

1. safebrowsing-cache.google.com2. www.yimg.com3. js.myspacecdn.com4. lads.myspacecdn.com5. api.myspacecdn.com6. x.myspacecdn.com7. cache01-videos02.myspacecdn.com8. www.download.windowsupdate.com9. www.myspace.com10. s.ytimg.com

NBPL’s top websites

1. safebrowsing-cache.google.com2. www.yimg.com3. js.myspacecdn.com4. lads.myspacecdn.com5. api.myspacecdn.com6. x.myspacecdn.com7. cache01-videos02.myspacecdn.com8. www.download.windowsupdate.com9. www.myspace.com10. s.ytimg.com

NBPL’s top websites

11. home.myspace.com12. content1.myyearbook.com13. static.farmville.com14. viewmorepics.myspace.com15. c4.ac-images.myspacecdn.com16. c2.ac-images.myspacecdn.com17. c3.ac-images.myspacecdn.com18. c1.ac-images.myspacecdn.com19. facebook.cafe.static.zynga.com20. liveupdate.symatecliveupdate.com

(e.g. facebook)

What you see

Friends

Updates

Updates

Messages

What they see

It’s for organizations, too!

It’s for organizations, too!

Remember, it’s a multimedia world

Aw, aren’t they cute?

A success story

WhatA networking site for connecting

with people in similar professions.

WhoProfessionals and job seekers in a widevariety of fields from around the world.

WhyNetworking! Job opportunities!

Learn about what’s going on professionally!

Looking familiar?

Did we say it’s about networking?

Don’t feel guilty; it’s work-related!

I can do that!

Thank you.

Follow us on Twitter:@nblib

Check us out on the Web: http://info.cclsd.org./non

Download this presentation on Scribd:http://www.scribd.com/doc/17821586/Social-Media-for-Nonprofit-Leaders

Questions?