SAME NEED =

DIFFERENT LIFE-STYLES

≠

Social TV The Global Living Room

Texting with friends

Social networking

Browsing the internet

Using mobile apps

Smartphone screen

Tablet screen

PC/laptop screen

41%

9%

15%35%

TV screen

SECOND SCREENYour essential companion device

SOCIAL NETWORKINGTake your TV experience to a new level

Interactive

TV PLATFORM

with integrated

social TV

features

Interactive

TV PLATFORM

with integrated

social TV

features

55%

40%Active

Social Media users

A NEW ERA OF COMMUNICATIONThe need for content-based discussion has always existed

The most popular screens

for accessing social networks

in order to interact concerning TV content

86%TV users communicate using modern technology while watching TV

Use of second device while watching TV

1950 TODAY

World Statistics 2013

1.53 Billion

Social Network users

=67.6%

of all Internet users

BENEFITS

OPPORTUNITY FOR TV OPERATORS

TV service seamlessly connected to social networks

accelerated user growth

increased user loyalty

new opportunities for promotion

new revenue streams

I want to know what my friends

are currently watching.

I want to share with my friends what I

think about this TV show!

I want to know what

other people are saying about this

TV show.