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Apresentação que fiz no Campus Party 2009 sobre algumas tendências em aplicações sociais (social media) para o ano de 2009. Esta apresentação foi parte da programação do Campus Blog.
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Tendências em Aplicações Sociais [2009]
Manoel LemosCTO Abril Digital
CTO & Founder WebCo Internet
São Paulo, SP, Brasil24.01.2009
Mas o que são aplicações sociais?
“Social software encompasses a range of software systems that allow users to interact and share data. This computer-mediated communication has become very popular with social sites like MySpace and Facebook, media sites like Flickr and YouTube, and commercial sites like Amazon.com and eBay. Many of these applications share characteristics like open APIs, service oriented design, and the ability to upload data and media. The terms Web 2.0 and (for large-business applications) Enterprise 2.0 are also used to describe this style of software.” Wikipedia @ http://en.wikipedia.org/wiki/Social_software
“Social software encompasses a range of software systems that allow users to interact and share data. This computer-mediated communication has become very popular with social sites like MySpace and Facebook, media sites like Flickr and YouTube, and commercial sites like Amazon.com and eBay. Many of these applications share characteristics like open APIs, service oriented design, and the ability to upload data and media. The terms Web 2.0 and (for large-business applications) Enterprise 2.0 are also used to describe this style of software.” Wikipedia @ http://en.wikipedia.org/wiki/Social_software
“Social software encompasses a range of software systems that allow users to interact and share data. This computer-mediated communication has become very popular with social sites like MySpace and Facebook, media sites like Flickr and YouTube, and commercial sites like Amazon.com and eBay. Many of these applications share characteristics like open APIs, service oriented design, and the ability to upload data and media. The terms Web 2.0 and (for large-business applications) Enterprise 2.0 are also used to describe this style of software.” Wikipedia @ http://en.wikipedia.org/wiki/Social_software
“Social software encompasses a range of software systems that allow users to interact and share data. This computer-mediated communication has become very popular with social sites like MySpace and Facebook, media sites like Flickr and YouTube, and commercial sites like Amazon.com and eBay. Many of these applications share characteristics like open APIs, service oriented design, and the ability to upload data and media. The terms Web 2.0 and (for large-business applications) Enterprise 2.0 are also used to describe this style of software.” Wikipedia @ http://en.wikipedia.org/wiki/Social_software
“Social software encompasses a range of software systems that allow users to interact and share data. This computer-mediated communication has become very popular with social sites like MySpace and Facebook, media sites like Flickr and YouTube, and commercial sites like Amazon.com and eBay. Many of these applications share characteristics like open APIs, service oriented design, and the ability to upload data and media. The terms Web 2.0 and (for large-business applications) Enterprise 2.0 are also used to describe this style of software.” Wikipedia @ http://en.wikipedia.org/wiki/Social_software
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Applications
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Infra-estruturaCommodityMenor ValorMenor Inovação
Applications
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Human Layer
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Applications
AplicaçõesDomain SpecificMaior ValorMaior Inovação
Um pouco sobre o ambiente...
Crowd Sourcing
Crisis
Data Portability
Lack of Capital
Cloud Computing
Social Networks
Demographics Fail
Mobile Everything
Agreggators
Meta Data
Conversations
3G
Widgets
3G
Content Overload
Ok, vamos às tendências...
Discovering = Agreggation + Filtering
Social Media + Cloud Computing
Social Media + Mobility
Social Rank vs. Page Rank
Widgetization
Hyperlocal Web
Relevance
De-friending
Exclusiveness
Aggregation Mess
Everything Overload
Distribution over Creation
Social & Computer Filtering
Discovery !"#$%#&
'()%"(*+%#&
'(),-.#"/&!-0)+1#&
2#1(3&
Cloud Computing+ Social
Massive Scale
Large Datasets
Pattern Detection
Content Enriching
Hungry Computing
Behaviour Understanding
Mobility + SocialLots of Applications
Location Awareness
Real Live Streaming
Sensors & More Sensors
Privacy Issues & Storms
Connecting Things
Hands to Cloud
Social Rank overPage Rank
People Rules
Yes, Twitter IS a Platform
People vs. Page Reputation
People vs. Document Referral
Measurement & Metrics will Raise
Widgetization
Marketing Widgets
Off-Site Experience
Widgets as Full Applications
Sites & Services Fragmentation
Open Social, Facebook, MySpace
Sites, Blogs, Social Networks, Desktops, Mobile, TV...
Hyperlocal Web
Cultural Barriers
Local Information
Language Barriers
Location Awareness
Hyper Local Content
True Near-Off-Line Long Tail
Gente de verdade na linha de frente!!!
Valeu!!! ;-)[email protected]
[email protected]://manoellemos.com/
@mlemos
http://brasigo.com.br/http://blog.brasigo.com.br/
http://blogblogs.com.br/http://blog.blogblogs.com.br/