Testing JamiQ social media monitoring tool 2011

Marty Mallavibarrena

[email protected]

TestingTesting JamiQJamiQ

Social Media Social Media monitoringmonitoring tooltool

v1.0 Mar 2011 www.MartyWareZ.com ‐ Testing JamiQ SMM Tool 2

Scope• To share with everyone info about the company,

• To do a basic testing of the JamiQ tool

• We’ll create 3 topics and run the tool for a week

• After the week we’ll take a look at the info

• To Give a general feedback about the dashboard


About JamiQ• JamiQ is Asia’s leading social media monitoring and measurement solutions provider. JamiQ’s multilingual social media monitoring platform provides the most comprehensive coverage of the social media in Asia.

• JamiQ uses advanced data mining methods and natural language processing technology to produce real‐time buzz trending, sentiment detection, influence scoring, and market segmentation, giving you the critical insights you need for immediate and strategic decision‐making.

http://co.jamiq.com/managementCEO: Arvind Sethumadhavan


JamiQ – An overview• JamiQ is a social media company based in Singapore(Asia). Its CEO is Arvind Sethumadhavan.

• JamiQ is a powerful tool que lets you monitors the Web 2.0 in a continuos loop searching info about your“topics”.

• You have 7 packages available: perception audits, reputation Management, crisis monitoring, ROI measurement, Discover influencers, messaging research and branding research.

• It’s an extensible tool and can operate in multiplelanguajes because it uses Google Translator technology.


JamiQ Testing – Configuring a topic

AreasAreas//GeoGeo

KeywordsKeywords

RSS RSS

AlertsAlerts & & SpikesSpikes


JamiQ Testing – Overview 3 topics


JamiQ Testing – Analyzing one topic

YouYou can can filterfilter herehere!!Date Date rangerange herehere!!

MainMain infoinfo!!


JamiQ Testing – Analyzing one topic +TopTop MarketsMarkets

SourcesSources (%)(%) TopTop 5 5 sitessites


JamiQ Testing – Comparing 2 topics


JamiQ Testing – Going deeper ..

YouYou can can filterfilter thethe infoinfo

YouYou can can translatetranslate itit!!


JamiQ Testing – Exporting data to XLS

NowNow I can I can managemanagethethe infoinfo forfor myselfmyself!!


JamiQ Testing – For further info..


My feedback

• Very interesting tool for an easy management ofyour brand or campaign (or a sudden crisis!).

• Very affordable versions ($) of services for global purposes in social media monitoring.

• Simple but powerful user interface so you can be monitoring your data in the first minute.

• Data searching can be configured to be improvedwith your own sources of info o custom RSS.

• Using Google translation techniques you can use this service everywhere.


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Technology

Testing JamiQ social media monitoring tool 2011