#SOCIETY30

# TRAINSTORM2030

RONALD VAN DEN HOFF

#SOCIETY30

Before

1850

1850 -2020

After

2020

ERA OF INDUSTRIAL REVOLUTION

ERA OF TRANSFORMATION: DIGITAL/SOCIAL REVOLUTION

GOVERNMENT

REGENTS

PROSUMER

PRODUCER

PROSUMER

INTERDEPENDENT ECONOMYconnectivitysustainabilityreciprocity

CO-WORKING CROWDSOURCING

CO-CREATION CROWDFORCINGCOLLABORATIVE PROSUMPTION

SIMPLE, SMART, SHARING & SUSTAINABLE

INTERNET = SOCIAL:WEB2.0 GROUNDSWELL

FREE AGENT – KNOWMADSSELF EMPLOYED PROFESSIONAL

ZP1.0 2.0 3.0

Organizations

Stakeholders

1.0 2.0 3.0

Source: Marco Derksen, Marketingfacts

VALUE NETWORKS

COLLABORATION &

VALUE CREATION

- VALUE NETWORK

- MESHWORK

RESONANCE NETWORK

SOCIAL ECONOMIC ENTITY

SELFORGANIZATION &COLLABORATION

COLLABORATION

SIMPLEBUTEFFECTIVE:

DISRUPTIVE BYPASS

CROWD COLLABORATION

SHARINGSELFORGANIZINGSOCIETY

SMARTSOLUTIONS&TEAM BUY

COLLABORATION

LEARNING:- FOR LIFE- PEER TO PEER- INVISIBLE

SMARTSOLUTIONS&MOBILITY

SMARTSOLUTIONS

SMARTSOLUTIONS

SMARTSOLUTIONSPEERTOPEERLEARNING

SMARTSOLUTIONS:VIRTUAL WORLDS

MULTIVERSE

PINE & KORN 2011: INFINITE POSSIBILITY

SMARTSOLUTIONSRETAIL

COLLABORATIVE LIFESTYLE

COLLABORATIVECONSUMPTION&VALUENETWORKS

SEATS2MEET.COMBUSINESS MODEL

8

SALES

MARKETING

PR

RESERVATIONS

WEBMASTER

PURCHASING

FOOD & BEVERAGE

FAIL

PLEASEROBME.CO

M

2.0 3.0

THE CLOUD

connectivityofinformation

connectivity of

people

GLOBAL BRAINMETACORTEX

4.0

artificialintelligence

BUSINESSMODEL

SIMPLE,SMART, SHARING& SUSTAINABLE

VALUE NETWORKS:THEKNOWLEDGEMESH

KENNIS =DNA IDENTITEIT“HUISACADEMIES”