Michaela T. Judah

GCEP/TRMA 585: Developing A Professional Online Identity Spring

2013

online identities, personal branding, social media

BE CONSISTENT ON ALL NETWORKS & THINK BEFORE POST.

LinkedIn

A PROFESSIONAL PLACE TO MANAGE YOUR CAREER.

MICHAELA JUDAHStudent George FoxUniversity

Online Privacy

• SAFETY TIPS1.Privacy and security exist use them.2.Once posted always posted.3.Online registration can be good thing.4.Keep personal information personal.5.Know and manage your friends.6.Be honest if uncomfortable.7.Know what action to take if someone harasses

you.

Twitter #GCEP585

FASTEST & SIMPLEST WAY TO STAY CLOSE TO EVERTYHING YOU CARE ABOUT

Professional Facebook Pages

JULIE HANKS LCSW GAVE THE BEST EXAMPLE OF PROFESSIONAL FACEBOOK

Google Plus (G+)

• EASY TO DO & AWESOME BENEFITS1.Set up profile2.Find friends3.Start sharing4.Explore interest5.Make your business social across the web6.Spread the word7.Recommend and share8.Enhance your ads

Blogs: Blogger, WordPress, Tumblr

• Benefits of all the above.• Enhances storytelling and communication skills.• Sharing is caring.• New resume and new hiring tool.• Turn messy ideas into great ones.• Learn from best to better the future.• Get peace of mind.• Create your own PR machine.• Position self as a thought leader.

Learning from Mental health Professionals & organizations

• What I have learned is that social media can be a place where professionals can collaborate more.• Stigmas and isolation of mental health can be

lessened.• Help increase the demand for higher quality

mental health care. • Can offer robust aftercare and maintenance.• It allows for greater ability to create treatment

programs that clients want and need.

Managing your online identity

• The question is does social media give to much about self?• The answer is you only share what you want. You

do this by following some basic guidelines.1.Keep personal separate from professional.2.Utilize privacy tools.3.Tailor it to your comfort level.4.Challenges are what and how you share.5.Find your niche.

Portfolios & profiles

http://about.me/mtjudah

Curation Tools: scoop.it/pinterestsocial media ethics for therapists

Create a topic then SCOOP information into it. This helps create it and share it.

Content curation is where the Information gets sorted. It involvesSifting, sorting, arranging, and publishing information.

Pinterest you createboards and pin thingson them that are ofinterest to you.

EthicsKnow your role with subscribers, readers, and followers. The bottom lineis to follow the ethics code established for therapist.

Websites & domain names

• JULIE HANKS LCSW gives 6 reasons she is obsessed.

1.You can be the webmaster2.Free themes3.Plugins and widgets galore4.Easy to navigate5.It’s cheap6.Integrated blog

Making A Difference Goals & Strategies

• THINK MOVEMENT NOT INITIATIVE• THINK UPLOAD NOT DOWNLOAD• THINK CURRENT NOT CURRENCY

• THINK TOOLS NOT RULES1.Gather advocates & allow ideas to develop.2.Forge an authentic voice and create sustained

conversations.3.Be approachable.4.Identify your core demographics.5.Don’t equate social media w/dumbed down conversation.6.Be innovative in your approach

slideshare

• Is the worlds largest community sharing. You can find a presentation on any topic it seems. Gives inspiration. It can also be used as a impactful visual resume. You can find friends and make contacts. It also can help the content of information go viral.• Yes, you can build your personal brand and share

your ideas with the world.

Final thoughts

• I just want to say this class has laid some very important ground work for my future in the world of social media. I feel that I am more informed and equipped to make decisions on how I use the networks. I feel this class is one all new students should consider taking. The delivery and support received made it relevant and easy to follow. I have learned so much.