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Understand more about your targetcommunity and learn about its charateristics
The number of source(s)
The density of networking
The distribution of sources accross key business
characteristics
By tracking overtime in your community:
Using the What's your Community? module
Empty community
Community is strongly
networked
=> Focus on finding relevant
sources where your typical
audience socializes online
=> Communities are dynamic,
allocate some time overtime
to identify new relevant
blogs.
Goal: Find 100 relevant social media sources in order to
experience the benefits of listening to a community.
Quick Configuration ToolUse label&value to configure those dimentions and tag entries in the Community tab.
In this example, 2 labels with 3 values each:
1) Subject = Frugal, Pers Finance and Investing
2) Source = Analyst, Individual, Competitor and Company
At a glance, track the distribution
across dimentions that are important
for your business need.
Determine if your community is advertising friendly.
Find out if your community is social network friendly.
Tutorial for eCairn Conversation(tm) DashboardModule: Your Influence