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Presentation about twitter
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Todays Discussion
• Introduction
• What can I do with Twitter?
• How do I get started?
• Jargon Alert
• Time to Follow & Be Followed
• What should I tweet about?
• Any way to make life easier?
Confession
• January 24, 2008
• Twitter is the most childish, self indulgent intervention on the Internet. I never need to know THAT much about your life.
Conversion
• April 29, 2009
• If I had to stop using every business tool currently at my disposal, Twitter would be the very last. It's my outsourced brain.
What they say
Long Live Twitter!
• July 14, 2009• Twitter is Dead!
• Twitter as we know it will now go away.
• Valuable business and personal networking via social media will persist and accelerate.
What can I do with Twitter?
What you can do!
Ambient Learning Awareness lightweight but meaningful
conversation
Old Wine, New Barrels
Where do I find the Time?
Take Twitter Breaks
•30 Minutes per Day
How do I start?
Account Set Up
Helpful Jargon
• Tweet - A single Twitter Post/Message; up to 140 characters (includes spaces)
• RT (or retweet) - when someone repeats your Tweet/message; complimentary
Helpful Jargon
• @message - Public message that is directed at a specific username such as @mfcarterdesign (AKA @mentions or @replies.
• DM (Direct Message) - Private message sent to a particular person such as d mfcarterdesign
Helpful Jargon• Hashtag (#)
• Label added to Tweet to Categorize it
• Makes Conversation strings easier to find
• Often used by people in live tweeting events.
Follow and Be Followed
Follow and Be Followed
How many should I follow?
• Depends...
• Why (How) are you using twitter?
• Active vs passive engagement
• Quality vs. Quantity
• Reality- Your Commitment
Who Should I Follow?• Friends, Families, and Associates
• Industry superstars
• Friends of Friends
• Mass Media / Niche Media Journalists
• Bloggers
• Professors & Other Subject
• Customers & Business Partners
• Leaders of the community & advocacy groups
• Whatever makes your day better?
Who Should I Follow?
How do I find people?
• Search for people you know by name
How do I find people?
• Advanced Search
How do I find people?
• Find friends based on stored email addresses.
Tips
• Consider what interests you when you overhear a conversation...
• Your name/username
• Your company, brand and products
• Industry terms
• Conference names
• Geographic locations
• Common publications / magazines
How do I find people?
• Use a Keyword Search
How do I find people?
• Keyword Search - Sample Results
What should I tweet?
What should I tweet?• Observations on industry happenings
• Comments on current events
• Links to interesting online articles / resources
• Answer questions asked by others
• Post a link to you blog and invite
• Ask questions to instigate conversation
• Thank someone else for a great Tweet.
What should I tweet?
• Link to a specific Tweet (or RT it)
• Share a funny idea or photo
• Live Tweet an event
• OH: "Overheard" Share something you overhear
What should I tweet?
What should I tweet?
Making Life Easier
Things to Remember
Things to Remember• Be Careful about sending DM's via a phone
• Address reasonable negative comments; offer to discuss in a non-Twitter forum (email, telephone, etc.)
• Remember, ANYONE can read your comments; post freely, but consider possible misinterpretations
