Donuts

Yours to discover

Twitter Tour w/ @AMPayt

Setting up your account

Name: First and Last

Handle: @firstlast, or a variation Searchable Easy to remember Not too long!

Photo

Website Portfolio LinkedIn

Bio 160 characters Be concise and creative

Account Settings

Username can be changed

Tweet location

Tweet privacy “Protect my Tweets” Allow people to find you Resume extension

Who to follow

Showcase your interests and your career aspirations

Applications and interviews

Avoid inappropriate pages

Friends?

Courtesy: follow back! #FF #Recommend

Suggestions

Marketing @adage @visually @brandweek @foursquare Agencies + brands

Business @HarvardBiz (HBR) @CNBC @FinancialTimes @WSJ

In general, follow… Pages that will inspire

and educate you LinkedIn connections Previous bosses CEOs and

Entrepreneurs @dens @richardbranson

Other majors?

What’s the point?

Mechanics

#thisisahashtag

#@thisisahandle

@

Mentions + Retweets

A mention is any tweet that includes your handle Now includes Replies Ex. @AMPayt Good read! Not sure I buy it.

Retweets allow you to post content by other users Retweet button

No comments Original user’s handle and photo appear Example

“RT” Example

Twitter Language

RT = Retweet Be sure to include the handle of the original poster Example

MRT = Modified Retweet Only remove or shorten words, do not change them! Example

Twitter Language

OH = Overheard Example

NSFW = Not Safe for Work Example

via @OriginalSource Example

Content

140 character limit

First Date Policy

Resume extension Skills Interests Accomplishments

Engagement RT content that interests you and give your opinion Reply to questions people/companies tweet Make your own questions

Content

Links, photos, and videos Encourage followers to

engage Distinguish your tweet

Uploading Instagram, Twitpic bit.ly Or directly on Twitter

Auto link-shortening

Quality over quantity

Jobs + Communication

Source: Mashable

‘Social Media Boosts Your Career’

1. It’s not the same

2. Power in connections

3. It can help you find a job

4. Learning is still good for you

5. You can’t hide behind the curtain

6. It’s not just about you

7. Strut your stuff

8. You will get the once over

9. What you do now will pay off later

Connect on LinkedIn

LinkedIn + Twitter

Add your Twitter handle to your LinkedIn profile Employer exposure Social media savvy

Customize a personal LinkedIn URL

Tweet and update LI at the same time Add “#in” to any tweet Check Tweet box on LI update

Klout: Measure Your Influence

Klout = Influence

Login with Twitter or Facebook account

Connect all social media accounts

Score Analysis True Reach Amplification Network Impact

Your Topics

‘You Influence’ + Influencers

Klout Style

Perks Benefits for achieving

certain scores or being influential about certain topics

Can be discounts, freebies, experiences

Achievements Badges for active Klout

involvement

Questions?