Ubertesters The Power to Control your App

CREATED FOR:Mobile Monetization SummitDecember 2013, Israel

By Ran RachlinCEO & Co-founder

Ubertesters, is developing a Mobile app testing platform with a crowd-based service offering to streamline testing process and resolve all testing

needs for mobile developers.

Tom the App Developer

Tom is positive that once the app will be launched it will make him lots of money and dreams of an early

retirement….

Flawed App Testing negatively impacts bottom line

Un-tested apps have bugs and crashes Customers

have zero tolerance for

bugs and crashes

The app usage & downloads

go down App is irrelevant / revenue

loss

Developers have no proper

tools/budget to test apps

I have a problem!

Mobile Testing process challenges

Tools ResourcesSeamless testing cycle

management To cover diversity of

the mobile world

The Apps should be tested in:- Different Devices Models- More OS and Browsers- Wireless Carriers Globally- Varity of Locations/languages

The Testing process should be managed:

- Inconvenient build distribution- Cumbersome bug reporting - Lack of monitoring & Management

Pain #2Pain #1

Our Solution

Tools

ResourcesRegulated crowd-based

global team of Ubertesters

Comprehensive testing management platform

Management Control

Bug Reporting

Build distribution

Our platformPlatform to

manage the beta testing phase of

mobile apps Multi OS support

(iOS, Android, Windows Phone)

Convenient Over-The-Air build distribution

Simple, on-the-go, In-app bug reporting

Comprehensive builds, issues &

team, monitoring & Management

Integrates with 3rd

party bug-tracking-system

Our Global Crowd of Ubertesters

Leader

Community manager

Top Testers / Crowd PMs

Internal PMs

Crowd

testers

Automated control tools

Multilevel automated adoptive filtering crowd management

Business Model

Freemium business model. The basic model is totally free and there is a premium paid version for enhanced features on recurring revenue basis (monthly rate).

ToolsThe Platform

ResourcesCrowdsourcing

Crowdsourcing community of global testers based on virtual merchant revenue model (sales of testing services based on the experience level and ratings of the tester).

What are they saying about us?

This is mind blowing. It’s the first time I have seen a tool that can help me get a true

beta user feedback.

(Stas Shikhman investing.com )

It saved me at least 50% of my testers’ time because all bugs where reported while

on-the-go.(Moshe Shukron, CEO CashView)

I was able to give the executive a tool to report

bugs from the device instead of waking me up in

the middle of the night.(T.L, project manager, Telecom cell

provider)

Viewing the defects in real time, including the edited screenshots, and session

tracking, helped me fix the bug instantly.

(Mike Teitelman, CEO & Co-founder, Wishop )

Awards & Recognitions

The Team

Alexey ChalimovGetTaxi, Loyalize, Maximum Edu., Wharton MBA

Michael MagkovP&G, Kaplan, BCG,

Maximum Edu. Wharton MBA

Ran Rachlin Co-Founder,

CEO

Extended Team

Development team: 5 x Developers

1 x QA

Support team:1 x Designer1x Marketing

1 x SEO1 x PM

Board & Advisors

Alex VinichenkoR&D Lead

GetTaxi, CloudEngines,Maximum, InTaxi,

CEO General Engineers (GE Rep Israel), CEO Mul-T-Lock USA & Exec. VP Mul-T-Lock Ltd., CEO Silicom USA (member of RAD group). MBA MSU University, NJ USA

In Summary Ensuring high quality, well-tested

mobile app• Comprehensive app testing platform • Allows development companies to manage both internal

and external QA• Full transparency• Bug-reporting-system - bridging the gap between sending

the new revision and the current bug-tracking-system• Affordable pricing structure• Multilevel automated adoptive filtering crowd

management to ensure quality of work• One-stop-shop for the testing cycle – resources and tools

– based on superb technological edge.

For further information, please contact:Ran Rachlin, Co-Founder & CEOTel (Israel): +972-52-3867420Tel (USA): 201-203-7903ran@ubertesters.com

û ü ü ü Build Disti.

ü û û ü Bug submit

ü ü ü ü Crash report

û û û ü Test case supp.

û û û ü Screenshot edit

û ü û ü Build mgmt.

û ü û ü Tester activity

ü ü û ü 3rd party BTS

û û û ü External testers

Free Paid only Free Freemium Price

CompetitionTools

The Platform

Outsourcing Freelance

High Medium-high Low Low - Medium Price

û û ü Platform supp.

ü û û ü Mobile focus

ü û û ü Diversity

ü ü û ü Quality control

Long Long short Short-Medium Process length

ü û ü ü Scalability

û û û ü Transparency

CompetitionResources

Crowdsourcing

ü

Target Customers

Independent Developers

Small / Medium Web Development Communities

Enterprise Customers

Mobile outsourcing development companies

Some dataGartner Says Worldwide PC, Tablet and Mobile Phone Combined Shipments to Reach 2.4 Billion Units in 2013

Worldwide Devices Shipments by Segment (Thousands of Units)

Device Type 2012 2013 2014 2017

PC (Desk-Based and Notebook) 341,263 315,229 302,315 271,612

Ultramobile 9,822 23,592 38,687 96,350

Tablet 116,113 197,202 265,731 467,951

Mobile Phone 1,746,176 1,875,774 1,949,722 2,128,871

Total 2,213,373 2,411,796 2,556,455 2,964,783

Source: Gartner (April 2013)

Value PropositionComprehensive testing process management tool for developers, testers and project managers.

Multi platform support (iOS, Android, WinPhone)

Cover the complete testing process

Test cases support

User friendly In-app bug/issue reporting to allow clear & fast bug presentation that can be reproduced accurately (while on-the-go)

Extensive QA management reporting system

Integration with 3rd party bug-reporting-system

Other benefitsSimple, elegant, easy to use, over-the-air web and mobile platform

Team management tool for the QA team lead and R&D manager

Ability to edit (crop & draw) screen shots on device and send direct messages

User web based GUI with fast access using social network platforms

Ability to link additional logins to user account

Focus on mobile

Proprietary SDK and Testing App

Speed and ease of use

Fully Automatic Web UI

Transparency and efficiency

Multilevel Filtering

• Easy screenshots and bug submission from the testing app itself.

• Application crash interception and tracing.

• Collects and submits system statistics, app use and testing progress automatically.

• Automatically finds app complexity and adjust pricing

• No need for personal interaction through setup, payment and launch

• Semi-automatic testing team forming

• Automatic score on submission (word count, quality of language, screenshot available, text structure, tester rating, bug severity) - tester can see the score and edit/resubmit

• Peer review - all testers review other testers submissions and rank (duplicate, quality of explanation, language, true severity, etc)

• PM review - same as tester review plus verifies and rates peer review

Mobile EASE OF USE FAST and EFFECTIVE HIGHEST QUALITY

Our crowd program competitive advantage

What are they saying about us?

Being able to export all bug information to Jira truly

optimized my testing cycle, allowing me great bug

reporting tool and control the process, and the Jira

support made it transparent.(Michael Lazich, CEO,

Omega Teaching)

The ability to monitor the exact time that the tester

spent on testing my app, and the real time results, provided

me the comfort of using external testers without any

stress. (Igor Pinegin, Project Manager, Easterpeak)