Embed Size (px)
DESCRIPTION
Game industry veteran and monetization design consultant Ethan Levy explains the importance of understanding how different player types enjoy different games. He then presents the 4 pleasures model as a mental framework for getting a holistic view of how different players enjoy different games, and explains how these 4 pleasures are at play in the games Candy Crush Saga, Demon's Souls and Call of Duty: Ghosts
Citation preview
FamousAspect.com
Understanding F2P Understanding F2P with the 4 pleasureswith the 4 pleasures
sf postmortem| dec 13ethan levy | monetization design consultant | @FamousAspect
FamousAspect.com
FamousAspect.com
FamousAspect.com
FamousAspect.com
Understanding F2PUnderstanding F2Pone must accept F2P as valid to properly design for the business model
FamousAspect.com
FamousAspect.com
FamousAspect.com
I think game design is the process of assembling the components that can make up a game to produce a desired experience in the player.
Rich Hilleman, Chief Creative Director, EA
FamousAspect.com
4 pleasures model4 pleasures modela mental framework to understand why players play
FamousAspect.com
the 4 pleasures modelthe 4 pleasures model
FamousAspect.com
a framework for F2Pa framework for F2P• Physio-pleasure
• Socio-pleasure
• Psycho-pleasure
• Ideo-pleasure
FamousAspect.com
physio-pleasurephysio-pleasure
“This has to do with the body and with pleasures derived from the sensory organs”
FamousAspect.com
physio-pleasurephysio-pleasure
“This has to do with the body and with pleasures derived from the sensory organs”
FamousAspect.com
physio-pleasurephysio-pleasure
“This has to do with the body and with pleasures derived from the sensory organs”
FamousAspect.com
socio-pleasuresocio-pleasure
“This is the enjoyment derived from relationships with others.”
FamousAspect.com
socio-pleasuresocio-pleasure
“This is the enjoyment derived from relationships with others.”
FamousAspect.com
socio-pleasuresocio-pleasure
“This is the enjoyment derived from relationships with others.”
FamousAspect.com
psycho-pleasurepsycho-pleasure
“Psycho pleasure pertains to people’s cognitive and emotional reactions.”
FamousAspect.com
psycho-pleasurepsycho-pleasure
“Psycho pleasure pertains to people’s cognitive and emotional reactions.”
FamousAspect.com
psycho-pleasurepsycho-pleasure
“Psycho pleasure pertains to people’s cognitive and emotional reactions.”
FamousAspect.com
ideo-pleasureideo-pleasure
“Ideo pleasures pertain to people’s values.”
FamousAspect.com
ideo-pleasureideo-pleasure
“Ideo pleasures pertain to people’s values.”
FamousAspect.com
ideo-pleasureideo-pleasure
“Ideo pleasures pertain to people’s values.”
FamousAspect.com
“Do I not destroy my enemies when I make them my friends?”
Abraham Lincoln
FamousAspect.com
Look at the author's job title. Just look at it. That's not a career, that's a punishment for being an abusive prison guard in a past life.
Ben Kuchera, Senior Editor, Penny Arcade Report
FamousAspect.com
continue the conversation the conversation• Email: [email protected]
• Twitter: @FamousAspect
• Articles, tools and templates: FamousFamousAspect.comAspect.com
