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The Art of Being A Networked Nonprofit Presented by Lisa Colton Darim Online

URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

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Page 1: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

The Art of Being

A Networked

Nonprofit

Presented by

Lisa Colton

Darim Online

Page 2: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

REVOLUTION OF NETWORKS

Page 3: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

TODAY’S AGENDA

• Revisiting the origins of the ‘organization’

• The people-power to achieve shared goals

• Moving from fortress to sponge

• Who’s on deck? Millennials.

• Changing work patterns

Page 4: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

History of a Jewish Communal Organization

• Shared practice

• Shared needs and goals

• Co-investment and

support

• Minimal ‘staffing’

• What else?

Page 5: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

What We’re Used To

Page 6: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

What We’re Moving To

Page 7: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

A Personal Story

Page 8: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

The Lesson

NETWORKS ARE VALUABLE

WE TEND TO GROSSLY

UNDERUTILIZE

THEM.

Or attempt to use them in the wrong

ways.

Build your network now, before you need

it.

Page 9: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

SAR Academy Causes Match Campaign

Page 10: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Fortress: Insiders in, Outsiders out

Page 11: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Sponge: Constant flow in and out

Page 12: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Questioning Assumptions

• What is PUBLIC or TRANSPARENT information?

• Who is ’inside’ or ‘outside’ of our community?

• What is ‘membership’?

• Where do we need to hire expertise?

• How are we evaluating progress towards our mission

and goals?

Page 13: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit
Page 14: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Micro-Planning

Communal need

or interest

Empower individuals to micro-

plan, experiment and evaluate.

(Remember, you don’t have to

do it for them)

Provide support (staff,

space, experience,

systems) as needed and

helpful

Listen to interests and

needs of the community

members

Try it out! Focus on short,

strategic bursts that can be

adjusted based on

feedback

Reflect on how these

’intrapreneurs’ went about

this task

The age of the ‘permanent

beta’

Page 15: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

What’s Changed?

• Collaboration

• Mobility

• Millennials

Page 16: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Millennials:

Transparency

Fast paced/efficient

Collaboration/teams

Divvy tasks based on skill

Meaning & impact

Page 17: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Job DescriptionsProgram Directors

Social Media

Managers

Community Managers

Network Weavers

Page 18: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

WE NEED

TO THINK

DIFFERENTLY

ABOUT RISK

Page 19: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

SHIFTS & RISK• Staffing Structure & Job Descriptions• Leadership Styles• Institutional Identity and Boundaries• Financial Considerations• Culture Change

Page 20: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Blog post with links:

DarimOnline.org/blog

Come discuss:

http://on.fb.me/netnonbookclub

Page 21: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

• Do old patterns increase complexity?

• Does your synagogue have trouble

letting go of programs that aren’t

effective anymore?

• What technology tools can simplify

your processes?

• How can collaborations simplify?

Page 22: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Upcoming Webinars

Sharefest:

July 9th, 2-3pm eastern/11-12 pacific

Facebook 101:

July 12th, 2-3pm eastern/11-12 pacific

Page 23: URJ Social Media Boot Camp: Art of Being a Networked Nonprofit

Mazel Tov to OurGrant Recipients!

• Temple Ohabei Shalom, Brookline, MA• Indianapolis Hebrew Congregation,

Indianapolis, IN• Congregation Kol Ami, White Plains, NY• Temple Sholom of Chicago, Chicago, IL• North Shore Congregation Israel, Chicago, IL