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White Label Reputation Management Solutions
MISSION
VendAsta’s mission is to provide our partners with essential software tools to help businesses manage their brands and
transform customers into raving fans.
Problem Facing SMBs
New Media has changed the game for SMBs. Their brand is defined by what customers say, rather than what they say themselves.
Consumers now trust user generated content (UGC)more than traditional forms of advertising.
This has not only created challenges for SMBs but also for traditional media companies.
Consumer Behavior Has Changed
• Your online listings are full of UGC
Consumers Control Conversations
• Consumers trust UGC more than traditional advertising
• Your brand is now what your customers say it is, online
• Monitoring all the places you are discussed is challenging
Local is important For
Brand Management
Local Visibility / Presence is Part of
Brand Management
Your Digital Footprint + Your Digital Shadow =Your Reputation
Every Business has a Digital Legacy
Digital Shadow• Things you have little or no control over• What other say about you
Digital Footprint• Things you have some level of control over• What you say about yourself
• Local Presence Management / Visibility
What is Reputation Management for SMBs
• Monitoring structured data (reviews)
• Monitoring User Generated content (UGC) - Including employees
• Comparing yourself to your competition
• Engaging customers and tracking ROI
Different StrokesFor Different Folks
Digital ProductsDigital Sales ForceDIY/DIFMMature Digital Strategy
No Digital only sales forceDIFMHigh Touch ServiceNeed Prescription
Creating a High Value Digital Bundle Sell complementary products together:
• Higher price point of the sale• Better results for the client• Increased stickiness of the program
Other digital products to consider bundling with Reputation Management:
• Website Development• Social Media Presence Development• Social Marketing • SEO / SEM• Display Advertising
Alan Hunter WillisStrategic Partner Development
Phone: (306) 955-5512 ext 107Email: [email protected]
linkedin.com/company/vendasta-technologies-inc.
@VendAsta
facebook.com/vendasta
Getting in Contact
