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Virtual Embedding: Where Have We Been, Where Are We Going?
A systemized review conducted by…
Susan Fowler, MLISWashington University St. Louis
Christina L. Wissinger, MS, MLISJohns Hopkins University
Where have we been? Physical Virtual: We have been embedding librarians in the physical environment of the patron since 1967. Patrons have retreated into their own virtual environments. Reaching out to patrons now requires that we present library resources and services in their virtual environment. We conducted a systemized review to reveal what libraries have done so far and gain insight to the future.
Embedding Technology: most virtual embedding has been through course management software and department/community based websites
Communication Flow, Past …Patron
Librarian / Website
Communication Flow, Present…
Twitter TwitterFacebook FacebookWeb CT Web CT
IM IM
Phone
eMailWebsite
PagerBlogWiki
Walk in
WebsitePagerBlogWiki
PhoneWalk in
Patron Librarian / Website
Virtually Embedded Resources Virtually Embedded Services
Reading Lists in Web CT
Link resolvers to articles and books
Promotions/Announcements for classes, etc...
Reference questions via… • Facebook • Web CT - discussion
boards • Electronic Medical
RecordsLink resolvers to inter-library loan
requests
Where are we going?
TwitterFacebookWeb CT
IM
Phone
WebsitePagerBlogWiki
Walk in
TwitterFacebookWeb CT
IMeMail
WebsitePagerBlogWiki
PhoneWalk in
Translationand
Distribution Center
Virtually Embedded Services
Take Away Message:Now that we have successfully delivered resources virtually at the point of need it’s critical to embed services into the patron’s virtual environment.
Communication Flow, Future…
Damn it Jim, I have great
resources but I still need a
librarian!
•Information RX request in the EMR•Library service aps for mobile devices •IM in Department Intranet •Library Smart Button in NCBI suite of databases •Tool bar add in linked to library services
Set your phasers to fun, we’re going to
teleport some librarians!